Growth-Oriented Account Executive – Paid Media Strategy

Red Antler; New York (NY); Vor Ort; USD 70.000 - 110.000; Vollzeit

Zusammenfassung

Fat Earth is seeking an Account Executive to develop and manage growth strategies for clients across industries, focusing on paid media and cross-functional collaboration with media buyers, lifecycle specialists, and creative strategists.

The role requires strong communication, data-driven decision making, and a proactive approach to optimize campaigns and deliver client results. Collaboration with Red Antler as a partner is a key part of the role.

Qualifikationen

• 5+ years of experience in B2C digital marketing.
• Ability to present strategies to clients and agency stakeholders for alignment.
• Strong communication skills and professionalism.
• Proactive attitude, anticipating client needs and redefining strategies before they bottom out.
• Problem solving mentality, data curious and dig deeper to understand performance trends.
• Experience working with a team and delivering projects for clients.

Aufgaben

• Develop paid media strategies to drive growth per client business objectives.
• Work cross-functionally to oversee completion of paid media strategies.
• Manage work and inputs from variety of stakeholders.
• Analyze and optimize cross-channel media spending around client needs, focusing on data-driven tactics.
• Produce bi-weekly reports for our clients with account updates, recommendations and results.
• Own all client communications, building strong working relationships.
• Redefine strategies as needed, constantly optimizing the paid media mix and layering on additional channels and tactics as needed.

Kenntnisse

B2C digital marketing

Present strategies

Strong communication

Proactive attitude

Data-driven problem solving

Team collaboration

Jobbeschreibung

Fat Earth is seeking an Account Executive to develop and manage growth strategies for clients across industries, focusing on paid media and cross-functional collaboration with media buyers, lifecycle specialists, and creative strategists.

The role requires strong communication, data-driven decision making, and a proactive approach to optimize campaigns and deliver client results. Collaboration with Red Antler as a partner is a key part of the role.