Growth-Minded Digital Marketing Director — E‑Commerce

Hercules Sealing Products Inc

Clearwater (FL)

On-site

USD 120,000 - 180,000

Full time

12 days ago

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Job summary

Hercules Sealing Products Inc is seeking a Digital Marketing Director to drive revenue growth across our e-commerce channels. You will own digital strategy, website merchandising, and multi-channel campaigns, collaborating with Sales, Product Development, and Software teams to optimize the online customer journey.

The role requires leading cross-functional teams, managing budgets, and leveraging data to improve performance across search, content, and marketing automation.

Qualifications

7+ years in digital marketing, e-commerce, or product marketing in leadership roles.
Experience driving revenue growth through digital channels.

Responsibilities

Develop and execute digital marketing strategies to grow online revenue and brand awareness.
Lead e-commerce management, CRO, product merchandising, and campaigns.
Oversee SEO, paid media, and marketing automation to optimize the customer journey.
Collaborate with Sales, Product Development, and Software teams to align digital priorities.
Manage budget and lead internal teams and external agencies.

Skills

Digital strategy

E-commerce growth

Cross-functional leadership

SEO/SEM

Marketing automation

Analytics/BI

Content strategy

Project management

Education

Bachelor's degree in Marketing or Business

Tools

CRM

ERP

Google Analytics 4

Google Tag Manager

Google Search Console

Marketing automation platforms

Job description

The role requires leading cross-functional teams, managing budgets, and leveraging data to improve performance across search, content, and marketing automation.

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