Growth Marketing Specialist AI-Powered E-Health Campaigns

US05 CompuGroup Medical, Inc.; Austin (TX); Hybrid; USD 60,000 - 85,000; Full time

Benefits offered by this job

Medical benefits

Dental benefits

Vision benefits

401k matching

Job summary

CompuGroup Medical, Inc. is seeking a Marketing Specialist to help shape digital marketing strategies and communications for CGM's US market. You will craft emails, newsletters, webinars, and social content while supporting demand generation and product marketing initiatives.

You will analyze market trends and customer needs, turning data into actionable campaigns and optimizing programs for higher impact. The role offers hybrid work options with competitive benefits, involving collaboration

Qualifications

• Bachelor’s degree in marketing, business, communications, or related field.
• Minimum 2 years of experience working in corporate marketing.
• Content marketing and campaign design, execution, and measurement experience.
• Experience with content and graphic design tools such as Adobe Photoshop, Premiere Pro, InDesign, and Illustrator.
• Strong social media experience including X, LinkedIn, and Facebook.
• Experience writing for the web with SEO best practices.
• Experience with using AI tools for marketing.
• Knowledge of marketing automation systems and CRM.

Responsibilities

• Create and manage marketing communications for various customer channels (emails, newsletters, presentations, webinars, collateral, social posts).
• Conduct market research and analysis to understand industry trends and customer needs.
• Provide actionable insights based on data to guide strategies and campaigns.
• Optimize programs to improve key metrics for CGM and partners.
• Develop content supporting demand generation, sales enablement, and product marketing.
• Track project effectiveness and report results with marketing and sales teams.
• Assist with updating and managing the CGM US corporate website.
• Coordinate marketing events such as conferences, webinars, and trade shows.

Skills

Content marketing

Campaign design

Social media management

Data-driven optimization

Education

Bachelor's degree in Marketing

Bachelor's degree in Business or Communications

Tools

Adobe Photoshop

Adobe InDesign

Adobe Illustrator

Premiere Pro

Job description

CompuGroup Medical, Inc. is seeking a Marketing Specialist to help shape digital marketing strategies and communications for CGM's US market. You will craft emails, newsletters, webinars, and social content while supporting demand generation and product marketing initiatives.

You will analyze market trends and customer needs, turning data into actionable campaigns and optimizing programs for higher impact. The role offers hybrid work options with competitive benefits, involving collaboration