Growth Marketing Operations Lead — Multi-Channel Journeys

Apple Inc.

Cupertino (CA)

Hybrid

USD 140,000 - 200,000

Full time

14 days+

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Job summary

Apple seeks a Growth Operations Manager to design, optimize, and execute multi-channel customer journeys for Apple Services. This role blends strategic thinking with technical execution across CRM/ESP platforms to drive acquisition and engagement.

You will lead cross-functional initiatives with Product, Engineering, and Marketing, champion innovative automation, and build scalable processes that boost campaign performance and growth across Apple TV+, Music, Arcade, News+, and more.

Qualifications

7+ years in lifecycle marketing with successful large-scale acquisition/engagement initiatives.
Hands-on automation and customer journeys in enterprise CRM/ESP platforms.
Strong logical reasoning, critical thinking, and problem solving.
Bachelor's degree in a technical/marketing field.

Responsibilities

Lead the design, optimization, and execution of multi-channel customer journeys.
Identify opportunities for innovation in automation, AI-driven tools, and analytics.
Collaborate with Growth Marketing, Product, Engineering, and Business teams.
Build and maintain knowledge resources, playbooks, and training for the team.
Monitor campaign performance and drive data-driven improvements.