Growth Marketing Manager — Remote or Hybrid Leader

Workshop Digital; Cleveland (OH); Híbrido; USD 85 000 - 115 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Hybrid workspace for Richmonders (only

25 days PTO

5 days STO

12 Holidays

Parental Leave

Health benefits

Profit sharing

Resumo da oferta

Workshop Digital, a Richmond, VA-based digital marketing agency, is seeking a Growth Marketing Manager who will partner with the CEO to steer the company's marketing strategy, brand, and pipeline. This hybrid role leads the Marketing Coordinator and owns the annual plan, budget, and cross-channel campaigns to drive client acquisition and growth.

You will manage content, demand generation, and analytics, working with BD and Client Services to align marketing with company goals.

Qualificações

• 4+ years in B2B growth marketing with proven pipeline impact.
• Agency or professional services marketing experience preferred.
• 2+ years of people management experience including coaching.
• Experience building and owning a marketing plan and budget.
• Proficiency with CRM and marketing automation; analytics focus.
• Familiarity with AI search and modern marketing workflows.

Responsabilidades

• Own Workshop Digital's marketing strategy and plan development.
• Lead marketing operations, CRM, automation, attribution, and reporting.
• Manage the Marketing Coordinator and define quarterly priorities.
• Generate marketing-sourced pipeline and coordinate with BD to drive revenue.
• Oversee content, thought leadership, events, and PR efforts.
• Develop lead nurture programs and sales enablement materials.

Conhecimentos

B2B growth marketing

People management

CRM

Marketing automation

Digital marketing

Content marketing

Formação académica

Bachelor's or 4-year degree in Marketing/Business/Communications

Ferramentas

Salesforce

HubSpot

GA4

Descrição da oferta de emprego

Workshop Digital, a Richmond, VA-based digital marketing agency, is seeking a Growth Marketing Manager who will partner with the CEO to steer the company's marketing strategy, brand, and pipeline. This hybrid role leads the Marketing Coordinator and owns the annual plan, budget, and cross-channel campaigns to drive client acquisition and growth.

You will manage content, demand generation, and analytics, working with BD and Client Services to align marketing with company goals.