Growth Marketing Manager - News Subscriptions

Daily Wire; Nashville (TN); On-site; USD 90,000 - 130,000; Full time

Job summary

Daily Wire in Nashville is seeking a Growth-focused Marketing Manager, News, to drive audience development and subscription conversion for DailyWire.com.

You will own the full user journey from discovery to engagement to paid conversion, coordinating across SEO, social, and emerging channels with editorial, product, and growth teams. The role emphasizes data-driven strategies and rapid iteration in a fast-moving digital publishing environment.

Qualifications

• 7-10+ years in marketing, journalism, or related field.
• Proven ability to drive traffic growth and subscriptions in digital publishing.
• Strong SEO, content distribution, and Google Discover familiarity.
• Experience with paid and organic channel strategy.
• Ability to translate data into actionable growth initiatives.

Responsibilities

• Lead audience growth across search, social, and news platforms.
• Own the funnel from discovery to paid subscription conversion.
• Develop and optimize paywalls and user flows to boost conversions.
• Analyze performance and inform strategy with data.
• Collaborate with editorial, product, and growth teams.
• Experiment with channels, messaging, and UX to improve metrics.
• Scale emerging growth opportunities like Google Discover.
• Coordinate cross-functional initiatives, timelines, and execution.
• Manage distribution strategies with news aggregators and platforms.

Job description

Daily Wire in Nashville is seeking a Growth-focused Marketing Manager, News, to drive audience development and subscription conversion for DailyWire.com.

You will own the full user journey from discovery to engagement to paid conversion, coordinating across SEO, social, and emerging channels with editorial, product, and growth teams. The role emphasizes data-driven strategies and rapid iteration in a fast-moving digital publishing environment.