Growth Marketing Manager, News & Subscriptions

The Daily Wire; Nashville (TN); On-site; USD 70,000 - 90,000; Full time

Job summary

A media organization based in Nashville is seeking a Marketing Manager to lead audience development and traffic acquisition for its news content. This is a growth-focused role that requires expertise in digital publishing and data-driven strategies to enhance subscriber growth and revenue. Responsibilities include managing traffic growth across multiple channels, optimizing user engagement, and analyzing audience metrics. The ideal candidate will possess strong communication skills and a solid understanding of SEO. This is an opportunity to make a direct impact in a fast-paced media environment.

Qualifications

• Proven track record of driving traffic growth and conversion.
• Ability to analyze data and translate insights into strategies.
• Strong ownership mindset and ability to execute independently.

Responsibilities

• Lead audience acquisition across various platforms.
• Optimize paywall strategies for increased conversions.
• Analyze performance metrics to inform strategy.

Skills

Background in Marketing

Experience in digital publishing

Strong understanding of SEO

Excellent communication skills

Education

Degree in Marketing, Communications, Journalism, or related field

Job description

A media organization based in Nashville is seeking a Marketing Manager to lead audience development and traffic acquisition for its news content. This is a growth-focused role that requires expertise in digital publishing and data-driven strategies to enhance subscriber growth and revenue. Responsibilities include managing traffic growth across multiple channels, optimizing user engagement, and analyzing audience metrics. The ideal candidate will possess strong communication skills and a solid understanding of SEO. This is an opportunity to make a direct impact in a fast-paced media environment.