Growth Marketing Manager — Education & Workforce Learning

TrulyHired; New York (NY); On-site; USD 120,000 - 160,000; Full time

Job summary

Magic Software Inc. in NYC is seeking a Marketing Manager for Education & Workforce Learning to drive inbound leads, build branding, and manage conferences and webinars. You will collaborate with industry bodies and partners to expand reach in USA markets.

The role emphasizes digital media, GenAI awareness, and content strategy to engage K-12, higher ed, and edtech audiences. Strong content creation and event coordination skills are essential.

Qualifications

• Degree in Digital Media, Marketing Communications, Humanities.
• Understanding of GenAI tools and practical knowledge of digital media tech, including video and audio tools.
• Rolodex in PR, Marketing Communities and Freelancers.
• Understanding of Education & Workforce Learning markets would be a plus.
• Understanding of Technology and Learning Content Development outsourcing & consulting would be an advantage.

Responsibilities

• Revenue: Inbound lead generation.
• Brand Building: Create content for social media engagement targeting geographies, markets, or offerings.
• In-Person Event management: creating and organizing conferences and seminars to engage clients, partners and employees to generate leads and improving branding.
• Virtual Events: managing hosting webinars and podcasts.
• Partnership building: Engage and partner with Industry Consortium & Standards bodies.

Skills

Inbound lead generation

Brand development

Event planning

Virtual events

Partnership building

GenAI tools understanding

Digital media technology

Education

Bachelor's degree in Digital Media or Marketing Communications

Humanities background

Tools

Video production

Audio production

PR & marketing communities

Job description

Magic Software Inc. in NYC is seeking a Marketing Manager for Education & Workforce Learning to drive inbound leads, build branding, and manage conferences and webinars. You will collaborate with industry bodies and partners to expand reach in USA markets.

The role emphasizes digital media, GenAI awareness, and content strategy to engage K-12, higher ed, and edtech audiences. Strong content creation and event coordination skills are essential.