Growth Performance Manager: Data-Driven Acquisition Leader

Inspira Education; New York (NY); On-site; USD 140,000 - 150,000; Full time

Benefits offered by this job

Health, dental, and vision insurance (

Flexible PTO and paid holidays

401(k) with company match

Job summary

Inspira Education Group in New York City is seeking a Performance Marketing Manager to shape and execute our growth initiatives across paid media channels. You will influence how students and families discover our ed-tech services and support client acquisition and revenue goals through data-driven testing and optimization.

This in-person role in our NYC office (Gramercy) offers hands-on execution across Google Ads, Meta, LinkedIn, and more, with collaboration across marketing, sales, and

Qualifications

• 3+ years of experience in performance marketing or paid media with measurable results.
• Hands-on with Google Ads, Meta Ads, and LinkedIn Ads.
• Strong analytical skills and data-driven decision making focused on CAC and ROAS.
• Experience with analytics tools and marketing automation is a plus.

Responsibilities

• Plan and execute direct-to-consumer growth strategies across channels end-to-end.
• Test and evaluate new growth channels and tactics.
• Optimize campaigns, audiences, and creative for ROAS.
• Conduct A/B testing, cohort analysis, and segmentation.
• Collaborate with data teams on attribution modeling and channel evaluation.

Skills

Performance marketing

Analytical skills

Communication skills

Project management

Tools

Google Ads

Meta Ads

LinkedIn Ads

Job description

Inspira Education Group in New York City is seeking a Performance Marketing Manager to shape and execute our growth initiatives across paid media channels. You will influence how students and families discover our ed-tech services and support client acquisition and revenue goals through data-driven testing and optimization.

This in-person role in our NYC office (Gramercy) offers hands-on execution across Google Ads, Meta, LinkedIn, and more, with collaboration across marketing, sales, and