Growth Marketing Manager, AI-Powered Security SaaS

DomainTools; United States; Remote; USD 90.000 - 125.000; Vollzeit

Benefits dieser Stelle

Medical insurance

Dental insurance

Vision insurance

401k with company match

Life insurance

Flexible PTO

Well-being benefits

Zusammenfassung

DomainTools is seeking a growth-focused Demand Generation marketer to drive pipeline through website experiments, paid channels, and the full funnel. You will own conversion, attribution, and lifecycle programs that move users from free trials to paid customers.

You will collaborate with Product Marketing, Product, Sales, and RevOps to optimize campaigns, test messaging for a technical audience, and improve efficiency and scale.

Qualifikationen

• 4–7 years of B2B growth, performance, or demand generation marketing in SaaS or cybersecurity.
• A track record of experiments that measurably improved conversion, acquisition cost, or pipeline.
• Hands-on experience with paid search and paid social, including budget management and bid optimization.
• Website and CRO experience: landing page testing, analytics setup, and tools like Google Analytics, Optimizely, VWO, or similar
• Working knowledge of SEO fundamentals
• Hands-on Marketo experience: building programs, smart campaigns, lead scoring, nurture flows, and reporting, plus working fluency with Salesforce
• Strong analytical skills: you can build funnel reports, read attribution, and size an opportunity
• Clear writing and the ability to test messaging with a technical audience

Aufgaben

• Run growth experiment roadmap across the funnel from first visit to qualified opportunity, sharing learnings with the team.
• Build lifecycle and nurture programs moving free users, trials, and existing customers toward purchase and expansion.
• Website as a conversion engine: optimize landing pages, forms, CTAs, user journeys; run A/B and multivariate tests.
• Paid acquisition: manage and optimize paid search, paid social (LinkedIn), and retargeting to lower cost per opportunity.
• Organic growth: partner with Content on SEO strategy, keyword targeting, and technical SEO fixes.
• AI-assisted workflows: build AI-assisted and agentic workflows for personalization and experimentation velocity.
• Measure everything: own funnel analytics and dashboards with RevOps, improve attribution, and make data-driven recommendations.
• Partner across GTM: work with Product Marketing on positioning tests, Product on in-app growth loops, and Sales on lead quality.

Jobbeschreibung

DomainTools is seeking a growth-focused Demand Generation marketer to drive pipeline through website experiments, paid channels, and the full funnel. You will own conversion, attribution, and lifecycle programs that move users from free trials to paid customers.

You will collaborate with Product Marketing, Product, Sales, and RevOps to optimize campaigns, test messaging for a technical audience, and improve efficiency and scale.