Growth Marketing Manager - Affiliate & Channel Partnerships

Embrace Pet Insurance; Columbus (OH); On-site; USD 95,000 - 130,000; Full time

Benefits offered by this job

Healthcare

Parental Leave

Paid Time Off

Wellness Day off

Commuter Benefits

Group Pet Insurance

On the job training

Job summary

Independence Pet Holdings is seeking a General Marketing Manager in Cleveland, OH to drive growth across affiliate, aggregator, and channel programs. You will lead partnership enablement, multi‑channel campaigns, and cross‑functional collaboration to accelerate acquisition and revenue growth.

The role requires strategic leadership, data‑driven decisions, and the ability to manage creative assets, budgets, and stakeholder communications across Marketing, Sales, Product, and Legal teams.

Qualifications

• 5–8+ years of experience in digital, affiliate, aggregator, or channel marketing.
• Strong understanding of performance marketing, partner ecosystems, and multi‑channel campaign execution.
• Experience with analytics tools and advanced Excel skills.

Responsibilities

• Cultivate and manage affiliate, aggregator, and channel partners with a focus on growth.
• Monitor, analyze, and report program performance; translate data into actionable optimizations.
• Develop and launch multi‑channel marketing programs across digital channels and content.
• Collaborate with Marketing, Sales, Product, Partnerships, Legal, and Finance for cohesive execution.
• Assist budgeting, forecasting, and compliance; oversee billing and partner payments.

Skills

Digital marketing

Affiliate marketing

Partner management

Performance marketing

Data analytics

Excel

Campaign testing

Education

Bachelor's degree in Marketing or related field

Tools

Google Analytics

Campaign Manager

CRM/CMS platforms

Excel

Job description

Independence Pet Holdings is seeking a General Marketing Manager in Cleveland, OH to drive growth across affiliate, aggregator, and channel programs. You will lead partnership enablement, multi‑channel campaigns, and cross‑functional collaboration to accelerate acquisition and revenue growth.

The role requires strategic leadership, data‑driven decisions, and the ability to manage creative assets, budgets, and stakeholder communications across Marketing, Sales, Product, and Legal teams.