Growth Marketing Manager

Elevate Labs; United States; Remote; USD 60,000 - 100,000; Full time

Job summary

An innovative company is seeking a Performance Marketing Manager to drive user acquisition and optimize marketing channels for their app. This role involves owning performance marketing campaigns, conducting in-depth analyses, and collaborating with cross-functional teams to enhance the user journey. Ideal candidates will have a strong background in growth marketing, proven success in managing campaigns across paid social channels, and a proactive mindset. Join a dynamic team that values creativity and analytical thinking, and contribute to making learning delightful through impactful marketing strategies.

Benefits

Competitive salary and equity

Medical, dental, and vision insurance

Home-office stipend

Annual learning stipend

Generous PTO

Paid parental leave

Annual company meetup

Qualifications

• 3-5 years of experience in growth or performance marketing.
• Proven track record in managing performance marketing campaigns.

Responsibilities

• Own and optimize performance marketing channels for user acquisition.
• Lead campaign optimization and develop creative briefs.

Skills

Growth Marketing

Performance Marketing

Analytical Skills

Project Management

Business Intelligence Tools

Creative Testing

Tools

Looker

Amplitude

Tableau

Job description

Performance Marketing Manager

Own and optimize performance marketing channels for one of our apps, driving significant business impact.

Help shape the channel and creative testing roadmap for a new product, optimizing for new user acquisition growth and ad spend efficiency.

Own daily/weekly performance deep dives, leading campaign optimization recommendations.

Develop creative briefs and rapidly deploy multiple creative tests per week.

Drive process improvements across creative operations, data analysis, and channel management.

Participate in cross-functional collaboration with Product, Product Marketing, Content, and Design to optimize the new user journey.

What We Are Looking For:

• 3-5 years of growth or performance marketing experience.
• Proven track record of directly managing performance marketing campaigns on at least two Paid Social channels.
• Experience in developing, project managing, testing, and evaluating high-velocity creative testing on paid social.
• Strong analytical skills with a deep understanding of performance marketing KPIs like CAC, ROAS, and LTV.
• Ability to navigate business intelligence tools like Looker, Amplitude, or Tableau.
• Strong attention to detail and project management skills.
• A proactive, resourceful mindset: comfortable navigating ambiguity.

Bonus Points:

• Background in running performance marketing campaigns for subscription apps.
• Experience leveraging AI tools for creative production.
• Passion for education, mental fitness, and making learning delightful.

Benefits & Perks:

• Competitive salary and equity across all geographies.
• Medical, dental, and vision insurance for you and your family.
• Distributed team flexibility, with a home-office stipend and co-working reimbursement.
• Annual learning, wellness, and travel stipends.
• Generous PTO, flexible sick leave, and paid parental leave.
• Annual company meetup in a fun location.