Growth Marketing Manager

Community Phone Company; United States; On-site; USD 90,000 - 130,000; Full time

Job summary

Community Phone Company seeks a Growth Marketing Manager to own our full-stack marketing engine—from acquisition to attribution—for revenue growth and LTV. You’ll run campaigns across Google, Bing, Meta and emerging channels, shape ICP-focused audiences, and conduct rapid A/B tests.

You’ll translate performance data into executive-ready insights and align with product and revenue goals. Expect dashboards, attribution reviews, and close collaboration with Product, Growth, and Engineering to

Qualifications

• 5+ years in performance/growth marketing with proven channel ownership (Google Ads, Meta).
• Full-stack marketing operator capable across strategy, execution, analysis, and tooling.
• Strong communicator turning complex data into clear action for stakeholders.
• Nice-to-have: experience in SaaS, B2B or telecom verticals.

Responsibilities

• Translate data into strategy for executive audiences and align with product roadmap, customer experience, and revenue forecasts.
• Deliver daily/weekly/monthly dashboards highlighting trends, attribution shifts, ROI, and experiment outcomes.
• Own end-to-end channel strategy and execution across Google Ads, Bing Ads, Meta Ads and new channels.
• Build high-intent ICP segments using lookalikes, exclusions, and behavioral data to optimize targeting and reduce wasted spend.
• Launch and manage bidding frameworks (manual CPC, tCPA, tROAS) balancing short-term performance with long-term LTV.
• Monitor KPIs daily, diagnose anomalies, and drive A/B testing across creatives, landing pages, and offers.
• Collaborate with Product, Growth, and Engineering to align timing with feature releases and promos.
• Audit tracking gaps across platforms and maintain offline conversions (CRM, call-center, in-person) in ad platforms.

Skills

Growth marketing

Full-stack marketing

Data storytelling

Executive communication

Job description

Your Mission

As our Growth Marketing Manager , you'll own and operate our full-stack marketing engine end-to-end. From paid acquisition to attribution modeling, you'll run campaigns across Google Ads, Bing Ads, Meta Ads, and emerging channels-designing ICP-focused audience strategies, adaptive bidding frameworks, and rapid A/B tests that drive revenue and LTV. You'll also translate performance data into compelling insights and strategic recommendations for our executive team, ensuring tracking integrity, attribution accuracy, and alignment with product and revenue goals.

What You’ll Do

Executive Communication & Reporting

• Translate Data into Strategy: Present key metrics and campaign insights in clear, concise narratives that align with business objectives. Tailor your language to a non-marketing, technical executive audience, focusing on how performance impacts product roadmap, customer experience, and revenue forecasts.
• Structured Cadence: Deliver daily, weekly, and/or monthly dashboards highlighting trends, anomalies, attribution shifts, ROI analysis, and experiment outcomes.
• Visual Storytelling: Use simple yet powerful visualizations-funnel diagrams, attribution flowcharts, cohort trend lines-to make complex data immediately understandable and actionable.
• Anticipate Technical Questions: Come prepared with clear explanations on tagging frameworks, offline conversion integrations, data pipelines, and algorithmic bidding logic.
• Collaborative Dialogue: Lead two-way discussions with executive stakeholders, surfacing risks and opportunities while refining next steps with clear recommendations and ownership.

Full-Stack Campaign Leadership

• End-to-End Channel Ownership: Own strategy and daily execution across Google Ads, Bing Ads, Meta Ads, and new acquisition channels, ensuring they hit ROI and revenue targets.
• Precision Audience Targeting: Build high-intent ICP segments using lookalikes, exclusions, and behavioral data to drive qualified leads and reduce wasted spend.
• Adaptive Bidding Frameworks: Launch and manage bid strategies (manual CPC, tCPA, tROAS) that balance short-term performance with long-term LTV.
• Performance Analysis & Rapid Iteration: Monitor KPIs daily, diagnose anomalies (e.g., CPA spikes, quality score drops), and drive A/B testing across creative, landing pages, and offers.
• Cross-Functional Alignment: Collaborate with Product, Growth, and Engineering to align campaign timing with feature releases, promos, and seasonal pushes.

Tracking & Attribution Mastery

• Audit and resolve tracking gaps across platforms and devices.
• Maintain offline conversion integrations (CRM, call-center, in-person) into ad platforms.
• Partner with Engineering to ensure clean data pipelines, accurate attribution, and real-time lead flow into CRM systems.

What We’re Looking For

• 5+ years in performance/growth marketing with proven channel ownership (Google Ads, Meta).
• Full-stack marketing operator: You work across strategy, execution, analysis, and tooling.
• Strong communicator: You turn complex data into clear action for stakeholders at all levels.
• Nice-to-Have: experience in SaaS, B2B or telecom verticals.

How We’ll Measure Success

• Hit monthly revenue targets: Test and grow campaigns to hit monthly revenue milestones.
• Drive Checkout Online Growth: Ensure people understand the product they are buying and can make a decision without entering the sales funnel.

Community Phone Culture

Community Phone has a customer-obsessed culture. We are looking for team members who love our product and mission.

Beyond the job description, here are some traits members of our team share:

We value Curiosity and learning in our employees. We promote open-mindedness, embrace mistakes, and encourage challenging questions for personal growth. We create a culture of continuous learning to empower our team to tackle challenges and excel in their role.

Efficiency Where it Counts . We operate lean, optimizing resources to improve our products and deliver a world‑class customer experience. We prioritize value over excess, embodying a scrappy and resourceful spirit to achieve our mission and values.

We prioritize taking decisive action over deliberation, recognizing that building a world‑class product requires pushing personal limits and taking risks. We believe that a Bias Toward Action is essential for achieving our goals and delivering exceptional results to our customers.

We strive for Transparency and prioritize open, Direct communication. This helps us resolve issues quickly and build strong relationships with our stakeholders.

We take our work seriously and see it as a reflection of who we are. We're always looking for ways to improve and are open to feedback. We approach our work with a sense of ownership and a desire to deliver the best possible results. By embodying a Founder Mindset, we're able to achieve our goals and create exceptional products.

We value a Caring Mentality . Our customers come first, and we collaborate to provi