Growth Marketing Leader – DTC Health

Content Creators; United States; Híbrido; USD 90.000 - 140.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Medical coverage

HSA contributions

Dental and vision coverage

401(k) with company match

Paid time off and holidays

Parental leave

Life and AD&D insurance

Employee discounts

Descripción de la vacante

Healthcare.com is seeking a Growth Marketing Manager to lead Pivot Health’s direct‑to‑consumer growth across paid, organic, email, and partnerships. You will own channel strategy, budgets, and partner relationships to maximize enrollments and profitability.

You’ll drive multi‑channel testing, coordinate with Finance, Analytics, and Engineering to ensure accurate tracking and reporting, and scale winning initiatives while de‑risking the mix across paid and organic channels.

Formación

• 5+ years in growth marketing across multiple channels.
• Proven track record of scaling channels to measurable volume.
• Strong analytical skills with data-driven decision making.
• Experience managing budgets and outside agencies.

Responsabilidades

• Own paid search and paid social performance, setting targets and budgets.
• Forecast spend, model unit economics, and hit CAC targets.
• Develop SEO, partnerships, and organic growth initiatives.
• Lead channel testing and report on KPI, ROAS, and enrollments.
• Collaborate with Product, Analytics, and Marketing teams.

Conocimientos

Growth marketing

Acquisition channels

Analytics

Budget management

Agency management

Partnerships

Herramientas

GA4

Google Ads

Microsoft Ads

Meta Ads

Excel

Descripción del empleo

Healthcare.com is seeking a Growth Marketing Manager to lead Pivot Health’s direct‑to‑consumer growth across paid, organic, email, and partnerships. You will own channel strategy, budgets, and partner relationships to maximize enrollments and profitability.

You’ll drive multi‑channel testing, coordinate with Finance, Analytics, and Engineering to ensure accurate tracking and reporting, and scale winning initiatives while de‑risking the mix across paid and organic channels.