Growth Marketing Lead, Crypto Fintech & Lifecycle

Jito Foundation, Inc.; United States; Remote; USD 120,000 - 190,000; Full time

Job summary

Jito Foundation, Inc. is seeking a growth marketer to own performance channels for JTX, the Solana-based consumer trading app. You will drive acquisition, activation, and retention with measurable outcomes and collaborate closely with Head of Marketing.

You will manage measurement, experimentation, and lifecycle email, building robust reporting and a scalable LTV:CAC framework. The role blends analytical rigor with creative messaging to turn insights into action.

Qualifications

• 6–8+ years in growth, performance, or lifecycle marketing for a consumer product.
• Consumer fintech, brokerage or trading experience strongly preferred.
• Hands-on paid acquisition experience, including budget ownership and channel-level optimization.
• Hands-on with an ESP/CRM (Customer.io, Braze, Klaviyo, or similar).
• Strong analytical skills: Product analytics (Amplitude, Mixpanel, or similar), and experimentation.
• Exceptional attention to detail and a process mindset; you're the person who catches the broken link before it ships and you build processes others can run.
• Clear written communication; you can explain data to non-analysts.

Responsibilities

• Own the lifecycle and email program end to end: onboarding, activation, reactivation, deliverability, and reporting.
• Run a disciplined A/B testing program across email, landing pages, ads, and onboarding with clear hypotheses and readouts.
• Build and maintain a growth dashboard with Data Scientists; manage attribution standards and tracking configuration.
• Plan, launch, and optimize paid campaigns; own budget allocation, CAC targets, and creative testing cadence.
• Own the marketing tech stack, vendor management, and documentation of tools and processes.
• Develop a robust LTV:CAC framework with cohort-based models by channel and timeframe.
• Run campaign checks for links, tracking, and compliance before launch.
• Turn results into weekly insights and feed learnings into creative briefs.

Skills

Growth marketing

Paid acquisition

Lifecycle marketing

Email marketing

Web analytics

Data storytelling

Cross-functional collaboration

Tools

Customer.io

Braze

Klaviyo

Amplitude

Mixpanel

PostHog

Google Analytics

Job description

Jito Foundation, Inc. is seeking a growth marketer to own performance channels for JTX, the Solana-based consumer trading app. You will drive acquisition, activation, and retention with measurable outcomes and collaborate closely with Head of Marketing.

You will manage measurement, experimentation, and lifecycle email, building robust reporting and a scalable LTV:CAC framework. The role blends analytical rigor with creative messaging to turn insights into action.