Growth Marketing Lead

Erpsx; Saint Petersburg (FL); Hybrid; USD 120,000 - 180,000; Full time

Job summary

Erpsx is seeking a Growth Marketing Lead to build and execute our growth strategy across channels in a fast-paced B2B SaaS environment. You will own acquisition and retention initiatives, optimize funnels, and lead marketing automation efforts.

You should have a proven track record of driving measurable growth with SEO, paid advertising, and content marketing, backed by strong analytics using GA and Mixpanel. Collaboration with sales and product teams is essential.

Qualifications

• 5+ years of growth marketing experience in B2B SaaS.
• Proven track record of driving measurable growth.
• Experience with SEO, paid ads, and content marketing.
• Strong analytics skills using GA and Mixpanel.
• Experience with marketing automation tools.
• Data-driven approach to decision making.

Responsibilities

• Develop and execute growth marketing strategies.
• Manage SEO, SEM, and content marketing programs.
• Optimize conversion funnels and landing pages.
• Analyze campaign performance and ROI.
• Collaborate with sales and product teams.
• Build and manage the marketing tech stack.

Skills

Growth strategy

SEO

Content marketing

Analytics

Paid advertising

Data-driven decisions

Tools

Google Analytics (GA)

Mixpanel

Marketing automation platforms

Job description

We need a Growth Marketing Lead to build and execute our growth strategy, driving acquisition and retention across all channels.

Responsibilities

• Develop and execute growth marketing strategies.
• Manage SEO, SEM, and content marketing programs.
• Optimize conversion funnels and landing pages.
• Analyze campaign performance and ROI.
• Collaborate with sales and product teams.
• Build and manage the marketing tech stack.

Qualifications

• 5+ years of growth marketing experience in B2B SaaS.
• Proven track record of driving measurable growth.
• Experience with SEO, paid ads, and content marketing.
• Strong analytics skills (Google Analytics, Mixpanel).
• Experience with marketing automation tools.
• Data-driven approach to decision making.