Growth Marketing & Brand Director

Luna Community College; Las Vegas (NM); Hybrid; USD 53,000 - 65,000; Full time

Job summary

Luna Community College seeks a Director of Marketing & Communications to provide strategic leadership for branding, messaging, digital content, and public information. You will guide collegewide marketing, enrollment strategies, and community engagement while supervising staff and coordinating vendor relations.

The role emphasizes strong writing, media relations, and analytics to boost enrollment, campus events, and institutional visibility.

Qualifications

• Bachelor’s degree in marketing/communications
• Minimum of five years of professional marketing/communications experience
• Experience supervising staff and managing vendors

Responsibilities

• Develops and executes annual marketing and communications plan
• Leads branding and messaging across channels
• Oversees media relations and public information
• Directs digital strategy, website content, and analytics
• Manages budgets, vendors, and cross-department collaboration

Skills

Marketing strategy

Communications

Brand management

Public relations

Writing/editing

Digital content

Analytics

Team leadership

Enrollment marketing

Spanish bilingual

Education

Bachelor’s degree in marketing/communications

Master’s degree preferred

Tools

Microsoft Office

Canva

Adobe Creative Suite

Social media management tools

CMS/website platforms

Digital analytics tools

Job description

Luna Community College seeks a Director of Marketing & Communications to provide strategic leadership for branding, messaging, digital content, and public information. You will guide collegewide marketing, enrollment strategies, and community engagement while supervising staff and coordinating vendor relations.

The role emphasizes strong writing, media relations, and analytics to boost enrollment, campus events, and institutional visibility.