Growth Marketer — Remote (Americas)

Resend; San Francisco (CA); Remote; USD 140,000 - 180,000; Full time

Job summary

Resend is seeking a Growth Marketer to own the acquisition funnel end-to-end, measure what works, and run experiments. The role focuses on converting sign-ups, optimizing lifecycle campaigns, and improving landing pages with data-driven SEO and AI recommendations.

This fully remote position accepts global time zones and may require some travel for team offsites and conferences. You will help design and evaluate paid spend, and amplify launches to extend reach beyond budgets.

Qualifications

• Understand how developers think and how to market to them.
• Have owned free-to-paid conversion or lifecycle/activation before.
• Are genuinely analytical and comfortable with data, fluent in funnels and cohorts.
• Write clearly and ship fast: a v0 experiment this week beats a perfect plan next month.
• Think critically about a data point, and go deep into how that's measured.

Responsibilities

• Own the acquisition funnel end-to-end: understand where sign-ups come from, which channels are accelerating or stalling, and why
• Amplify externally what we build internally: turn launches into extended reach without just throwing money at the problem
• Optimize free-to-paid conversion: find the features that drive upgrades, and build the campaigns (drip, in-product, lifecycle) that surface them at the right moment
• Improve our landing pages with real data: get into the weeds of traditional SEO and AI recommendations (AEO/GEO)
• Evaluate paid spend: see how sponsorships, ads, and events affect our distribution. Double down on what works, and consider dropping what doesn't

Skills

Growth marketing

Funnel analytics

A/B testing

SQL / data fluency

Landing page optimization

Technical website changes

Tools

Snowflake

PostHog

Baremetrics

Metabase

Job description

Resend is seeking a Growth Marketer to own the acquisition funnel end-to-end, measure what works, and run experiments. The role focuses on converting sign-ups, optimizing lifecycle campaigns, and improving landing pages with data-driven SEO and AI recommendations.

This fully remote position accepts global time zones and may require some travel for team offsites and conferences. You will help design and evaluate paid spend, and amplify launches to extend reach beyond budgets.