Growth-Focused SEO Specialist for Client Acquisition

Zinda Law Group; United States; On-site; USD 60,000 - 90,000; Full time

Job summary

Zinda Law Group is seeking an analytical SEO Specialist to develop and execute strategies that attract more clients and referrals for the firm. You will work closely with content, analytics, and web teams to boost rankings and traffic.

Responsibilities include optimizing blog content, managing Google My Business listings, and reporting on SEO performance using GA4 and other tools. This role emphasizes data-driven decision making and measurable results.

Qualifications

• 3+ years of experience in SEO.
• Demonstrated ability to grow service-oriented businesses using SEO best practices.
• Experience with managing Google My Business listings.
• Experience setting up and making decisions based on SEO reporting.
• Familiarity with relevant tools (e.g. SEMRush, Screaming Frog, MOZ) and web analytics tools (e.g. Google Analytics)

Responsibilities

• Development and execution of successful SEO strategies to get us more clients and referrals.
• Partner with Content Strategist on keyword research and topic ideation.
• Evaluate and recommend optimizations to existing blog content to drive traffic and rankings.
• Recommend fixes for technical SEO issues on the website.
• Manage our 20+ GMB listings – content posting, reviews, and other optimizations.
• Suggest optimizations for paid search copy, website content, and landing pages.
• Develop a plan for and execute on link building effort.
• Report on aspects of SEO such as traffic and rankings and make data-driven suggestions for optimizations.
• Set up and maintain SEO reporting in GA4.

Skills

SEO best practices

Tools

Google My Business

SEMRush

Screaming Frog

MOZ

Google Analytics

Job description

Zinda Law Group is seeking an analytical SEO Specialist to develop and execute strategies that attract more clients and referrals for the firm. You will work closely with content, analytics, and web teams to boost rankings and traffic.

Responsibilities include optimizing blog content, managing Google My Business listings, and reporting on SEO performance using GA4 and other tools. This role emphasizes data-driven decision making and measurable results.