Growth-Focused Product Marketing Manager

SmartRecruiters, Inc.; Sunset Hills (MO); On-site; USD 90,000 - 140,000; Full time

Benefits offered by this job

Medical, dental, and vision benefits

Paid maternity/paternity leave

Paid holidays

401(k) with profit sharing

Employee recognition prizes

Job summary

Grimco, a national wholesale sign-supply leader, seeks a Product Marketing Manager to drive customer acquisition, manage the product marketing portfolio, and lead new product launches. You will partner with sales, product, and creative teams to craft campaigns that accelerate revenue growth and strengthen Grimco's market position.

This role requires strategic thinking and executional excellence, with 5+ years in growth or product marketing, strong data-driven analytics, and cross‑functional

Qualifications

• 5+ years in growth or product marketing or portfolio management.
• Proven go-to-market and product launch experience.
• Strong analytical skills with marketing KPIs and data-driven decisions.
• Experience collaborating with sales and building enablement tools and campaigns.
• Proficiency with marketing automation platforms and CRM systems.
• Excellent written and verbal communication with executive‑level presentations.
• Ability to manage multiple priorities in a fast-paced environment.

Responsibilities

• Develop and execute multi-channel campaigns (paid, organic, email, social) to drive lead generation and customer acquisition.
• Manage marketing automation and CRM workflows to support pipeline development.
• Own reporting on growth KPIs including CAC, LTV, MQLs, and pipeline contribution.
• Identify, test, and scale new growth opportunities across digital and traditional channels.
• Lead end-to-end product launch planning and execution with cross-functional teams.
• Collaborate with sales, product, and creative to deliver cohesive campaigns and tools for revenue growth.

Skills

Growth marketing

Product marketing

Portfolio management

Go-to-market

Data-driven decisions

Sales enablement

CRM proficiency

Education

MBA or advanced degree

Tools

Marketing automation

CRM systems

Job description

Grimco, a national wholesale sign-supply leader, seeks a Product Marketing Manager to drive customer acquisition, manage the product marketing portfolio, and lead new product launches. You will partner with sales, product, and creative teams to craft campaigns that accelerate revenue growth and strengthen Grimco's market position.

This role requires strategic thinking and executional excellence, with 5+ years in growth or product marketing, strong data-driven analytics, and cross‑functional