Growth-Focused Performance Marketing Manager

Dolead

Massachusetts

Hybrid

USD 90,000 - 130,000

Full time

10 days ago

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Benefits offered by this job

Transportation
Health insurance
Flexible vacation
Remote work policy
Office Cambridge

Job summary

Dolead, a Boston-based employer, seeks a Performance Marketing Manager Specialist to own performance and growth for a NA portfolio. You’ll join a growth squad with Customer Success and Paid Acquisition specialists, driving performance insights into actionable growth across paid channels.

You will work hands-on to test ideas, optimize campaigns, and take increasing ownership as you scale. Boston hybrid model, 2–3 days in-office, with remote flexibility.

Qualifications

  • 4–6+ years in performance marketing or growth marketing.
  • Proven hands-on experience with Google Ads and Meta Ads.
  • Strong analytical mindset and data-driven decision making.
  • Clear communicator who turns data into action.
  • Experience running tests across campaigns, creatives and audiences.
  • Ability to manage several campaigns or accounts simultaneously.

Responsibilities

  • Manage and optimize paid acquisition campaigns across Google Ads, Meta Ads and other platforms.
  • Monitor KPIs and identify meaningful performance changes.
  • Investigate performance issues across channels, creatives, landing pages and offers.
  • Translate analysis into clear, prioritized recommendations for the squad.
  • Support growth plans with the Performance Marketing and Customer Success teams.
  • Build and run structured experiments across creatives, audiences, offers and channels.
  • Collaborate with Paid Acquisition specialists to improve execution and share learnings.
  • Contribute to forecasting, performance reviews and portfolio health reporting.
  • Monitor competitors and trends to identify new opportunities.
  • Develop a strong understanding of clients' funnels and growth challenges.

Skills

Google Ads
Meta Ads
Analytical mindset
Communication skills
Testing campaigns
Campaign management
Multi-account management

Job description

Dolead, a Boston-based employer, seeks a Performance Marketing Manager Specialist to own performance and growth for a NA portfolio. You’ll join a growth squad with Customer Success and Paid Acquisition specialists, driving performance insights into actionable growth across paid channels.

You will work hands-on to test ideas, optimize campaigns, and take increasing ownership as you scale. Boston hybrid model, 2–3 days in-office, with remote flexibility.

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