Growth-Focused Paid Media Manager (Remote)

Pavago; United States; Remote; USD 70,000 - 110,000; Full time

Job summary

Pavago is hiring a Digital Marketing / Performance Marketing Manager to plan, execute, and optimize performance-driven campaigns across Google Ads, Meta, LinkedIn, and more. This remote role focuses on turning budgets into measurable leads, customers, and revenue through data-driven testing and rigorous optimization.

You'll own paid media campaigns, monitor CPL, CAC, ROAS, and conversion rates, and collaborate with design and content teams to improve landing pages and offers.

Qualifications

• 2+ years of digital marketing or performance marketing experience.
• Hands-on experience managing paid advertising campaigns across major platforms.
• Strong understanding of metrics like CPL, CAC, CPA, ROAS, CTR, conversion rates.
• Professional working English and ability to work remotely.

Responsibilities

• Plan, launch, manage, and optimize digital advertising campaigns across major platforms.
• Monitor budgets, pacing, and performance; adjust targeting, bids, and structures.
• Track and analyze key metrics (CPL, CAC, ROAS, CPA, conversions).
• Collaborate on messaging, offers, and landing pages; provide performance insights.

Skills

Campaign optimization

Performance analysis

Audience targeting

Experimentation & testing

Communication & reporting

English proficiency

Tools

Google Ads

Meta Ads

LinkedIn Ads

Google Analytics

Conversion tracking tools

Job description

Pavago is hiring a Digital Marketing / Performance Marketing Manager to plan, execute, and optimize performance-driven campaigns across Google Ads, Meta, LinkedIn, and more. This remote role focuses on turning budgets into measurable leads, customers, and revenue through data-driven testing and rigorous optimization.

You'll own paid media campaigns, monitor CPL, CAC, ROAS, and conversion rates, and collaborate with design and content teams to improve landing pages and offers.