Growth-Focused Paid Marketing Manager (Meta Ads)

Reframe; Alpharetta (GA); On-site; USD 110,000 - 160,000; Full time

Job summary

Reframe in Alpharetta, GA is seeking a Marketing Manager to own paid marketing and customer acquisition. You will plan, launch, and optimize campaigns primarily on Meta, review ad creatives, and collaborate with growth and design teams.

This role rewards a data-driven mindset to interpret CAC, CPA, CTR, and ROAS, while shaping messaging and creative strategy. You’ll test approaches, coordinate with agencies, and move quickly to scale growth in a fast-paced startup environment.

Qualifications

• Hands-on experience managing paid marketing campaigns, especially Meta Ads.
• Experience working at a marketing agency or with external partners.
• Ability to interpret performance metrics and make data-driven decisions.
• Excellent communication and project management skills.

Responsibilities

• Plan, launch, monitor, and optimize campaigns across Meta and other platforms.
• Review headlines, hooks, messaging, visuals, and CTAs to align with brand.
• Drive creative testing of angles, formats, audiences, and messaging.
• Analyze CAC, CPA, CTR, ROAS, and conversions to improve results.
• Collaborate with designers and copywriters on high-performing creatives.
• Coordinate with agencies to ensure timely, performance-driven delivery.
• Stay updated on paid media trends and best practices.
• Identify opportunities and experiment to scale growth.

Skills

Data-driven mindset

Paid marketing campaigns management

Meta Ads

Strong communication

Project management

Education

Master’s degree in Marketing, Business, Analytics, or related field

Tools

Meta Ads Manager

Job description

Reframe in Alpharetta, GA is seeking a Marketing Manager to own paid marketing and customer acquisition. You will plan, launch, and optimize campaigns primarily on Meta, review ad creatives, and collaborate with growth and design teams.

This role rewards a data-driven mindset to interpret CAC, CPA, CTR, and ROAS, while shaping messaging and creative strategy. You’ll test approaches, coordinate with agencies, and move quickly to scale growth in a fast-paced startup environment.