Growth-Focused Multichannel Demand Gen Manager

Sift Healthcare; United States; On-site; USD 80,000 - 100,000; Full time

Benefits offered by this job

Competitive salaries

Dynamic team environment

Growth-oriented culture

Job summary

A health-focused data science company is seeking a creative Demand Generation Manager to accelerate growth by building and executing multi-channel campaigns. The ideal candidate will have over 5 years in B2B SaaS marketing, driving qualified leads and managing campaigns across various platforms including Hubspot. Responsibilities include optimizing lead nurturing programs, measuring campaign performance, and collaborating with sales and product teams. This role offers an opportunity to contribute to a dynamic team committed to innovation in healthcare payment operations.

Qualifications

• 5+ years in B2B SaaS in marketing or demand generation.
• Proven track record of successful multi-channel campaigns.
• Hands-on experience with marketing automation tools.

Responsibilities

• Plan, execute, and optimize demand generation campaigns.
• Align campaigns with ideal customer profiles and buyer personas.
• Manage top-of-funnel and mid-funnel programs effectively.
• Configure dashboards to measure campaign performance.
• Maintain data practices for accurate lead tracking.

Skills

B2B marketing experience

Multi-channel campaign execution

Marketing automation knowledge

Data analysis skills

Autonomy in a fast-paced environment

Tools

Hubspot

Clay

Apollo

ZoomInfo

Canva

Figma

Adobe suite

Job description

A health-focused data science company is seeking a creative Demand Generation Manager to accelerate growth by building and executing multi-channel campaigns. The ideal candidate will have over 5 years in B2B SaaS marketing, driving qualified leads and managing campaigns across various platforms including Hubspot. Responsibilities include optimizing lead nurturing programs, measuring campaign performance, and collaborating with sales and product teams. This role offers an opportunity to contribute to a dynamic team committed to innovation in healthcare payment operations.