A leading marketing firm in Nashville is seeking a Demand Generation Manager to develop and execute integrated marketing strategies. The ideal candidate will have over 5 years of B2B experience and a proven record in managing campaigns. Key responsibilities include driving pipeline growth through digital channels, analyzing performance metrics, and collaborating with teams to enhance brand visibility. This full-time role offers competitive benefits including medical and vision insurance.
Qualifications
5+ years of B2B demand generation experience, ideally in high-growth or professional services.
Proven track record managing multi-channel campaigns that drive measurable results.
Strong knowledge of digital marketing tactics (SEM, paid social, email, events).
Responsibilities
Own multi-channel marketing campaigns to generate and nurture high-quality leads.
Manage paid advertising focusing on ROI and lead quality.
Oversee email marketing and social media strategy.
Skills
B2B demand generation experience
Managing multi-channel campaigns
Digital marketing tactics
HubSpot proficiency
Salesforce proficiency
WordPress proficiency
Google Analytics proficiency
Analytical skills
Creative problem-solving
Communication skills
Job description
A leading marketing firm in Nashville is seeking a Demand Generation Manager to develop and execute integrated marketing strategies. The ideal candidate will have over 5 years of B2B experience and a proven record in managing campaigns. Key responsibilities include driving pipeline growth through digital channels, analyzing performance metrics, and collaborating with teams to enhance brand visibility. This full-time role offers competitive benefits including medical and vision insurance.