Growth Editor: Scale Substack Newsletter Audiences

News Corp; New York (NY); On-site; USD 115,000 - 140,000; Full time

Benefits offered by this job

Healthcare

Paid time off

Retirement plans

Education benefits

Commuter program

Wellness resources

Cybersecurity protection

Job summary

News Corp's The Wall Street Journal is seeking a Growth Editor for the Free Expression newsletter in NYC. You will own audience growth, turning Substack into a scalable engine and coordinating across editorial, product, marketing, and contributor development to expand reach.

You will partner with editors and writers, recruit high-potential contributors, and build recurring franchises while tracking performance and shaping future subscription strategies.

Qualifications

• Significant experience in audience development, newsletter growth, digital publishing, creator media, platform strategy.
• Demonstrated experience growing an audience on Substack or a comparable platform, with deep familiarity with its mechanics.
• Strong editorial judgment to distinguish content that is merely popular from content that builds a durable reader relationship.
• Strong analytical skills and comfort working with audience data, dashboards, experimentation, and performance metrics.
• Ability to work effectively across editorial, product, marketing, analytics, and commercial teams without formal authority.
• Excellent writing, editing, packaging, and communication skills.
• Experience developing contributor-, creator-, or talent-led franchises.
• Experience connecting audience growth to subscription and retention outcomes.
• A genuine interest in independent voices, ideas, debate, and the role of journalism in a free society.

Responsibilities

• Own the Free Expression growth strategy — the plan, goals, and operating cadence for acquiring, engaging, converting, and retaining readers — building toward a target of roughly 2,500 net-new Substack readers per week.
• Make Free Expression native to Substack: own the homepage, Notes, comments, recommendations, cross-promotion, and community, and use recommendation swaps, restacks, cross-posting, and contributor-led promotion to compound reach.
• Test new distribution channels, partnerships, and audience segments, and turn what works into a repeatable playbook that can inform future Dow Jones newsletter products.
• Partner with Opinion editors and writers to sharpen the newsletter’s anchor themes and point of view, give each edition a clear reason to run that day, and build recurring franchises and publishing rhythms readers learn to anticipate.
• Identify high-potential contributors and help turn them into recognizable audience brands, with activation across bylines, promotion, community, audio, video, and live events.
• Track performance across Substack, the newsletter, the site, and social — list growth, acquisition source, engagement, conversion, and churn — and run experiments that improve content, packaging, cadence, and promotion.
• Judge growth by quality as well as volume, and work with analytics, product, marketing, and finance to connect audience gains to subscription outcomes, including the decision framework for a future paid model.

Skills

Audience growth

Substack expertise

Editorial judgment

Analytics & metrics

Cross-functional collaboration

Strong writing

Tools

Substack

Job description

News Corp's The Wall Street Journal is seeking a Growth Editor for the Free Expression newsletter in NYC. You will own audience growth, turning Substack into a scalable engine and coordinating across editorial, product, marketing, and contributor development to expand reach.

You will partner with editors and writers, recruit high-potential contributors, and build recurring franchises while tracking performance and shaping future subscription strategies.