Growth-Driven Website & SEO Strategy Lead

Cellular Sales; Knoxville (TN); On-site; USD 70,000 - 95,000; Full time

Job summary

Cellular Sales seeks a Website Optimization Strategist to maximize digital performance across consumer, recruiting, B2B, and local markets. You will own the website strategy, optimize content for discoverability, engage visitors, and drive measurable business results.

You’ll partner with marketing, content, development, and UX teams to improve conversion and user experience. The role emphasizes analytics ownership, GA/Tag Manager stewardship, and ongoing optimization to elevate search

Qualifications

• Experience in website optimization, SEO, digital marketing, web analytics, or related disciplines.
• Strong analytical, communication, and problem-solving skills.
• Ability to translate data into measurable business outcomes and work cross-functionally.

Responsibilities

• Own Website Strategy & Optimization and develop a roadmap aligned with marketing objectives.
• Drive SEO strategies to increase organic traffic and improve search visibility.
• Own analytics, reporting, dashboards, and measurement frameworks using GA/GT M.
• Collaborate with content, UX, and development teams to improve conversion and user experience.
• Lead A/B testing, CRO initiatives, and monitor Core Web Vitals and site performance.

Skills

Website optimization

Web analytics

Cross-functional collaboration

Data-driven decision making

Analytical thinking

Education

2-year degree

4-year degree preferred

Tools

Google Analytics GA4

Google Tag Manager

Ahrefs

Semrush

Moz

CMS

Job description

Cellular Sales seeks a Website Optimization Strategist to maximize digital performance across consumer, recruiting, B2B, and local markets. You will own the website strategy, optimize content for discoverability, engage visitors, and drive measurable business results.

You’ll partner with marketing, content, development, and UX teams to improve conversion and user experience. The role emphasizes analytics ownership, GA/Tag Manager stewardship, and ongoing optimization to elevate search