Growth-Driven Website & Content Specialist

Trilogy Health Services, LLC; Louisville (KY); On-site; USD 55,000 - 85,000; Full time

Job summary

Trilogy Health Services, LLC is seeking a Website Optimization Specialist to oversee the development, optimization, and maintenance of the organization’s website and landing pages, ensuring a high-performing, seamless user experience.

You will collaborate with growth and creative teams to execute digital campaigns, implement SEO best practices, and enhance site functionality, while monitoring performance and driving data-driven improvements.

Qualifications

• Experience: 1-3 years

Responsibilities

• Translates media strategy into landing page experiences by designing, building, and optimizing pages that guide users through a seamless customer journey.
• Collaborates with the Growth team to create seasonal marketing campaigns.
• Explores digital trends to identify opportunities to improve site performance, usability, and overall digital experience.
• Assesses website performance and provides monthly reporting and insights to Growth Team leadership.
• Manages website media library, tagging and organizing photos, videos, and icons for site use.
• Partners with the creative team to support SEO best practices for new and existing content.
• Develops, implements, and maintains tracking numbers and links across media channels.
• Coordinates with online chat and conversion optimization partners to add, update, and maintain site functionality.
• Performs ongoing website maintenance including updates to photography, pricing, campus information, and other content.

Job description

Trilogy Health Services, LLC is seeking a Website Optimization Specialist to oversee the development, optimization, and maintenance of the organization’s website and landing pages, ensuring a high-performing, seamless user experience.

You will collaborate with growth and creative teams to execute digital campaigns, implement SEO best practices, and enhance site functionality, while monitoring performance and driving data-driven improvements.