Growth-Driven Product Marketing Manager, Mobile Games

Namely; Irvine (CA); On-site; USD 90,000 - 110,000; Full time

Benefits offered by this job

Medical 100% paid

Dental 100% paid

Vision 100% paid

Unlimited PTO/Vacation

Life insurance 100% paid

401K with company match

Job summary

MobilityWare is seeking a Product Marketing Manager to shape and execute marketing strategies that drive player growth, engagement, and retention across our portfolio of games. You’ll lead UA creative strategy, oversee testing and optimization, and help define the broader marketing approach for multiple titles.

Collaborating with Marketing, Product, Analytics, and Monetization, you’ll translate performance data into actionable insights and continuously optimize efforts to support both game and

Qualifications

• 3–5 years of experience in marketing for mobile games or apps.
• Understanding of A/B testing and deriving actionable recommendations.
• Knowledge of the mobile ecosystem and ASO.

Responsibilities

• Lead UA creative brainstorming and testing roadmap.
• Own UA creative testing, research, and optimization.
• Collaborate with UA, Product, Analytics, and Monetization teams.
• Develop go-to-market strategies for new game launches.
• Analyze campaign data and derive actionable insights.
• Define product positioning and competitive strategies.

Skills

Mobile marketing

A/B testing

App Store Optimization

Data analysis

Excel

Project planning

Communication

Presentation

Tools

Excel

Job description

MobilityWare is seeking a Product Marketing Manager to shape and execute marketing strategies that drive player growth, engagement, and retention across our portfolio of games. You’ll lead UA creative strategy, oversee testing and optimization, and help define the broader marketing approach for multiple titles.

Collaborating with Marketing, Product, Analytics, and Monetization, you’ll translate performance data into actionable insights and continuously optimize efforts to support both game and