Growth-Driven Marketing Manager - Construction & Geotech

Construction Material Testing

Anchorage (AK)

On-site

USD 75,000 - 100,000

Full time

14 days+
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Job summary

Construction Material Testing seeks a Marketing Manager to own the website and search program, manage the qualifications package and proposal templates, and collaborate with engineers on a content calendar. You will drive content creation and oversee campaigns to open new markets.

The role requires 5+ years in B2B marketing with hands-on website, analytics, and CRM experience, plus strong copywriting and proposal-building skills. Travel to regional markets may be needed.

Qualifications

  • 5+ years in B2B marketing, with at least 2 in the AEC, construction, engineering, or industrial services sector.
  • Hands-on with a modern website stack, search analytics, and a CRM.
  • writes clean, specific copy; Has built proposals or qualifications packages for professional services pursuits.
  • Organized enough to run a calendar and curious enough to learn what a compaction test is.

Responsibilities

  • Own the company website and search program: content, technical SEO, local listings, and the analytics that show what is working.
  • Build and maintain the qualifications package, project sheets, resumes, and proposal templates used on every pursuit.
  • Produce the content calendar - technical articles, project stories, and case material - with the engineers who have the knowledge.
  • Run campaigns (email, LinkedIn, trade events, direct outreach lists) for the markets the company is opening, and report results monthly.
  • Keep brand, messaging, and claims accurate and consistent across every public channel.

Skills

B2B marketing
AEC construction experience
Website analytics
Copywriting
Proposal development
Calendar management

Tools

CRM software
SEO tools
Analytics platform
Content Management System

Job description

Construction Material Testing seeks a Marketing Manager to own the website and search program, manage the qualifications package and proposal templates, and collaborate with engineers on a content calendar. You will drive content creation and oversee campaigns to open new markets.

The role requires 5+ years in B2B marketing with hands-on website, analytics, and CRM experience, plus strong copywriting and proposal-building skills. Travel to regional markets may be needed.

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