Growth-Driven Marketing Director

Bedding News Now; Denver (CO); Hybrid; USD 140,000 - 200,000; Full time

Job summary

Cubby is seeking a Director of Marketing to build an integrated, analytically-driven strategy across B2C, DTC, and B2B channels. You will own the marketing function, set direction, and develop the team to achieve measurable business outcomes, reporting to the VP of Growth.

You will map and optimize complex customer journeys, leverage Salesforce and Google Analytics, and hire a high-performing team with clear KPIs to drive revenue growth and pipeline development.

Qualifications

• 7+ years of progressive marketing experience with 3+ years in a senior leadership role.
• Proven track record of integrated marketing strategies across B2C, DTC, and B2B with measurable outcomes.
• Experience mapping and optimizing complex multi-stakeholder journeys using data.

Responsibilities

• Own Cubby’s entire marketing function: set direction, build and develop the team, ensure initiatives tie to measurable outcomes.
• Hire, manage and develop a team of 3+ marketing specialists with clearly defined roles and KPIs.
• Lead forecasting, analyze performance data, and drive strategic decisions.

Skills

Marketing strategy

Cross-functional leadership

Data-driven decision making

Forecasting

Tools

Salesforce CRM

Google Analytics

Job description

Cubby is seeking a Director of Marketing to build an integrated, analytically-driven strategy across B2C, DTC, and B2B channels. You will own the marketing function, set direction, and develop the team to achieve measurable business outcomes, reporting to the VP of Growth.

You will map and optimize complex customer journeys, leverage Salesforce and Google Analytics, and hire a high-performing team with clear KPIs to drive revenue growth and pipeline development.