Growth-Driven Digital Marketing Manager - Multi-Brand

FreeRange Concepts; Dallas (TX); On-site; USD 70,000 - 110,000; Full time

Benefits offered by this job

401(k) With Employer Match

Short-term & Long-term Disability

Weekly Pay

Paid Time Off

Many more Team Member Perks

Job summary

FreeRange Concepts is seeking a Digital Marketing Manager to lead digital strategy for its five-brand restaurant and entertainment portfolio. You will shape the approach across web, paid media, guest data, and analytics to grow new-guest discovery, retention, and lifetime value across brands.

You will own website strategy, SEO, GA4, and email marketing, coordinating with agencies and internal teams. This role requires data-driven decision making and strong communication across diverse brands.

Qualifications

• Bachelor’s degree or equivalent required.
• 4+ years in digital marketing, preferably multi-brand hospitality/retail.
• Hands-on GA4 and Search Console proficiency.
• Strong on-page and technical SEO fundamentals.

Responsibilities

• Own website strategy and performance across all brands.
• Manage web agency relationships for site redesigns, upkeep & SEO.
• Oversee Google Business Profile, Search Console, and GA4 across locations.
• Manage online reputation and review response across platforms.
• Lead email marketing and CRM strategy and execution.
• Plan and optimize paid search campaigns across brands.
• Build cross-brand performance reports, dashboards & scorecards.

Skills

GA4 expertise

SEO fundamentals

Paid search & social

Email marketing/CRM

Analytics & dashboards

Cross-brand coordination

Education

Bachelor’s degree or equivalent

Tools

Google Ads

Google Search Console

SEO tools

Excel / Sheets

CRM platforms

Job description

FreeRange Concepts is seeking a Digital Marketing Manager to lead digital strategy for its five-brand restaurant and entertainment portfolio. You will shape the approach across web, paid media, guest data, and analytics to grow new-guest discovery, retention, and lifetime value across brands.

You will own website strategy, SEO, GA4, and email marketing, coordinating with agencies and internal teams. This role requires data-driven decision making and strong communication across diverse brands.