Growth & Demand Gen Architect for B2B SaaS

Lightsource; San Francisco (CA); On-site; USD 100,000 - 130,000; Full time

Benefits offered by this job

Top-of-market base compensation

Platinum-level healthcare

Unlimited vacation and sick days

Free food in office

Team offsites and events

Job summary

Lightsource in San Francisco is looking for a Growth & Demand Generation Manager to build its marketing function from the ground up. You will develop the demand generation playbook and drive pipeline generation through innovative marketing strategies. The ideal candidate has 3-5 years of experience in demand gen or growth marketing, proficiency in HubSpot, and a strong analytical mindset. This role offers competitive base compensation, 100% covered healthcare, and unlimited vacation days.

Qualifications

• 3–5 years of experience in demand gen or growth marketing, ideally in a B2B SaaS company.
• Experience running paid campaigns and managing budgets effectively.
• Strong analytical instincts for tracking metrics and diagnosing trends.

Responsibilities

• Build the demand generation playbook from scratch.
• Own top-of-funnel pipeline generation and accountability for MQLs.
• Partner with sales to define ICP tiers and manage lead scoring.

Skills

Demand generation or growth marketing

Paid campaigns on LinkedIn

HubSpot expertise

Analytical skills

Startup environment adaptability

Tools

HubSpot

LinkedIn

Google Ads

Job description

Lightsource in San Francisco is looking for a Growth & Demand Generation Manager to build its marketing function from the ground up. You will develop the demand generation playbook and drive pipeline generation through innovative marketing strategies. The ideal candidate has 3-5 years of experience in demand gen or growth marketing, proficiency in HubSpot, and a strong analytical mindset. This role offers competitive base compensation, 100% covered healthcare, and unlimited vacation days.