Growth Architect for Health Platform (Remote)

Mercola

United States

Hybrid

USD 150,000 - 230,000

Full time

3 days ago

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Benefits offered by this job

Medical Insurance

Dental Insurance

Vision Coverage

401k with matching

Paid Time Off

Wellness Program

Pet Insurance

Dayforce Wallet

Employee Discount

Holidays and PTO

Job summary

Mercola in the United States is seeking a Head of Digital Growth to build and scale a consumer health platform from early traction to millions of subscribers. You will own growth strategy, optimize onboarding, and collaborate with product and engineering to drive performance.

The role requires proven multi-channel growth leadership, experience at scale, and a track record of reducing CAC while increasing LTV.

Qualifications

Proven success scaling a consumer app to subscriptions and revenue.
Experience driving growth at millions of users.
Ability to reduce CAC while scaling volume.
Background in consumer health, wellness, fitness, or related subscriptions.
Strong metrics focus with documented outcomes.

Responsibilities

Drive high-volume user acquisition across paid and organic channels.
Own performance across social, search, influencer, affiliate, and emerging channels.
Design and optimize onboarding, trial, and subscription conversion flows.
Improve activation, conversion, and early retention through testing.
Increase subscriber retention, engagement, and lifetime value.
Optimize subscription monetization and upsell strategies.
Own and manage core growth metrics: CAC, LTV, retention, conversion.
Partner with product and engineering for growth-driven product improvements.