Growth Architect: Demand Gen & Marketing Ops

Alpha

Eden Prairie (MN)

On-site

USD 120,000 - 180,000

Full time

5 days ago
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Job summary

Alpha is seeking a Senior Manager of Demand Gen & Marketing Operations to lead our growth engine. You’ll own demand generation performance, optimize HubSpot workflows, and partner with Sales to align on pipeline.

You’ll explore AI-enabled methods, test new ideas, and turn broad objectives into actionable campaigns across target accounts in a complex B2B environment. You’ll collaborate with leadership to accelerate results, build scalable processes, and report on measurable momentum, pipeline

Qualifications

  • 6+ years of progressive B2B marketing experience with demand gen or operations.
  • 3-5 years of hands-on HubSpot experience including workflows and reporting.
  • Proven success building ABM programs and partnering with Sales.
  • Ability to translate business goals into marketing strategies and execution.
  • Experience improving marketing systems, automation, and analytics.

Responsibilities

  • Own demand generation performance and identify opportunities to accelerate growth.
  • Test new ideas and pursue strategies that deliver stronger results.
  • Turn business objectives into actionable campaigns targeting priority accounts.
  • Maximize HubSpot capabilities for automation, visibility, and reporting.
  • Develop ABM programs and align with Sales for pipeline impact.
  • Define and track KPIs; build reporting to show what works.
  • Collaborate with external agencies and vendors as needed.

Skills

Demand generation
Marketing operations
HubSpot experience
Account-based marketing
Campaign management
Data governance
Marketing analytics
Sales alignment

Tools

HubSpot
ZoomInfo
Apollo
LinkedIn Campaign Manager
Google Ads

Job description

Alpha is seeking a Senior Manager of Demand Gen & Marketing Operations to lead our growth engine. You’ll own demand generation performance, optimize HubSpot workflows, and partner with Sales to align on pipeline.

You’ll explore AI-enabled methods, test new ideas, and turn broad objectives into actionable campaigns across target accounts in a complex B2B environment. You’ll collaborate with leadership to accelerate results, build scalable processes, and report on measurable momentum, pipeline

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