Group VP, Brand Strategy & Growth

Publicis Groupe Holdings B.V

Irving, New York (TX, NY)

On-site

USD 180,000 - 269,000

Full time

7 days ago
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Benefits offered by this job

Paid Family Care
Adoption and Fertility support
Pet adoption support
Flexible working arrangements
'Work Your World' program

Job summary

Razorfish in the United States is seeking a visionary Group Vice President, Brand Strategy, to lead major client portfolios and shape strategic direction across brand, product, and reputation. You will own senior relationships, drive growth, oversee cross-functional teams, and translate complex business challenges into compelling, data-informed marketing strategies that elevate client outcomes.

This role requires an imaginative leader with deep brand strategy expertise and a track record of

Qualifications

  • 15+ years of progressively responsible experience in brand, communications or marketing strategies, with strong leadership within an agency.
  • Proven ability to lead strategy for complex, mid-to-large clients and influence senior stakeholders.
  • Deep expertise in brand strategy, audience insight, positioning and campaign strategy.
  • Exceptional storytelling, facilitation and presentation skills for clients and teams.
  • Ability to connect brand thinking to integrated digital, content, social and CRM channels.

Responsibilities

  • Develop direct, collaborative relationships with key client stakeholders and become a trusted advisor to senior leadership.
  • Lead brand, communications and marketing plans that connect client priorities with audience insight and culture.
  • Define strategic vision and cross-channel approach for major engagements and campaigns.
  • Ensure teams deliver an insightful, imaginative, actionable point of view from briefing through launch.
  • Create sharp briefs and partner with Creative leadership to focus teams and unlock ideas.
  • Guide cross-functional teams across geographies to strengthen strategy and execution.
  • Lead executive presentations, workshops and ideation to align decisions and momentum.

Skills

Brand strategy
Executive leadership
Client relationship management
Strategic planning
Presentation skills
Cross-functional collaboration
Market insights
Campaign strategy

Job description

Razorfish in the United States is seeking a visionary Group Vice President, Brand Strategy, to lead major client portfolios and shape strategic direction across brand, product, and reputation. You will own senior relationships, drive growth, oversee cross-functional teams, and translate complex business challenges into compelling, data-informed marketing strategies that elevate client outcomes.

This role requires an imaginative leader with deep brand strategy expertise and a track record of

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