VP, Cross-Channel Investment & Strategy

Publicis Groupe; Irving (TX); On-site; USD 149,000 - 204,000; Full time

Benefits offered by this job

Paid time off

Flexible working arrangements

Work Your World program

Tuition Assistance

Employee wellness programs

Job summary

Razorfish, a Publicis Groupe agency, seeks a VP, Cross-Channel Investment to lead a large, multi-market client business and set unified investment strategy across U.S. and international markets. This role requires translating complexity into clear, actionable recommendations and driving measurable results.

You will guide investment decisions, align channel experts, and foster governance across teams, delivering top-tier leadership and strategic growth in a dynamic agency environment.

Qualifications

• 12+ years of progressive agency-side media investment experience across digital and traditional channels.
• 5+ years of senior team leadership experience, guiding experienced specialists through influence and accountability.
• Experience working across U.S. and international media plans with balance of enterprise consistency and local-market requirements.
• Strong cross-channel fluency with ability to align specialists without being the deepest practitioner in every channel.
• Demonstrated experience stewarding significant media investments and guiding decisions with clear business rationale.
• Exceptional senior-client leadership, facilitation, presentation, and executive communication skills.

Responsibilities

• Investment Strategy & Leadership: Lead integrated investment strategy across U.S. and international markets.
• Cross-Channel Integration: Connect planning, activation, optimization, and measurement into a cohesive portfolio strategy.
• Investment Stewardship & Decision-Making: Guide cross-channel investment decisions with budgets, audiences, and market priorities.
• Channel Team Partnership: Collaborate with channel specialists to strengthen strategy while preserving ownership.
• Client Leadership & Communication: Act as primary investment advisor to clients with clear recommendations.
• Governance & Quality Assurance: Establish standards for investment quality and cross-market consistency.
• Issue Resolution & Risk Management: Resolve cross-channel challenges and mitigate risks.
• Team Leadership & Capability Development: Foster strategic thinking and accountability across teams.
• Innovation & Marketplace Expertise: Translate trends into actionable investment opportunities.

Skills

Investment leadership

Cross-channel fluency

Senior stakeholder management

Executive communication

Media planning across markets

Governance & quality

Job description

Razorfish, a Publicis Groupe agency, seeks a VP, Cross-Channel Investment to lead a large, multi-market client business and set unified investment strategy across U.S. and international markets. This role requires translating complexity into clear, actionable recommendations and driving measurable results.

You will guide investment decisions, align channel experts, and foster governance across teams, delivering top-tier leadership and strategic growth in a dynamic agency environment.