Group & Event Sales Leader — Revenue & Guest Experience

Rock City Enterprises; McFarland (CA); On-site; USD 85,000 - 125,000; Full time

Job summary

Rock City Enterprises is seeking a Sales Manager to lead group and event sales, driving revenue while delivering an exceptional guest experience. You will collaborate with Guest Services and Operations to ensure seamless booking and delivery.

Working with the VP of Marketing, translate demand generation into measurable results, manage two direct reports, and set goals, forecasts, and KPIs to optimize performance across departments.

Qualifications

• Bachelor’s degree in Business, Marketing, Sales, or related field preferred.
• Minimum 5+ years of experience in sales, preferably within tourism, hospitality, or attraction-based industries.
• Proven track record of achieving sales targets and driving revenue growth.

Responsibilities

• Lead and execute revenue-generating sales strategies for group and event sales.
• Collaborate with Marketing, Guest Services, Operations, and Finance to meet targets.
• Maintain a strong sales pipeline and track KPIs.
• Represent Rock City Enterprises at networking events and partnerships.
• Ensure guest experience aligns with sales commitments.

Skills

Sales strategy

Pipeline management

Relationship development

Communication skills

Organizational skills

Time management

Education

Bachelor’s degree in Business, Marketing, Sales, or related field

Job description

Rock City Enterprises is seeking a Sales Manager to lead group and event sales, driving revenue while delivering an exceptional guest experience. You will collaborate with Guest Services and Operations to ensure seamless booking and delivery.

Working with the VP of Marketing, translate demand generation into measurable results, manage two direct reports, and set goals, forecasts, and KPIs to optimize performance across departments.