Group Account Supervisor

vuehealth; Boston (MA); On-site; USD 70,000 - 90,000; Full time

Job summary

vuehealth is seeking an Account Group Supervisor to manage multiple accounts and provide strategic leadership. The successful candidate will oversee account groups, ensuring alignment with brand positioning while building business within existing accounts and identifying new opportunities.

The role requires strong marketing savvy, strategic thinking, and excellent interpersonal skills. If you are passionate about branding and client relations, this position offers a rewarding opportunity to contribute significantly to our agency's success.

Qualifications

• Mastering seven core competencies related to account management.
• Strong industry knowledge and advertising acumen are essential.
• Ability to develop strategic plans based on market research.

Responsibilities

• Supervise the management of account groups.
• Provide strategic support, leadership, and guidance.
• Build business within current accounts and identify new opportunities.

Skills

Marketing Savvy

Strategic Thinking

Client Relations

Creative development

Financial Acumen

Strong communication

Supervisory skills

Interpersonal skills

Job description

Our Account Group Supervisor (AGS) serves as a brand champion on more than one account. Primary job functions are to supervise the management of account groups, providing strategic support, leadership and guidance to their groups and building business within current accounts. This involves mastering seven core competencies.

Marketing Savvy/Strategic Thinking

• Possesses an intimate knowledge of the category markets to which their brands belongs
• Thoroughly understands the brands, their strategic/relevant histories, and performance
• Develops or contributes to development of copy strategy/positioning
• Actively participates in strategic development and ensures that communications plans have alignment between issues, strategies and programming
• Identifies meaningful market research needs to support strategic decisions and guides its development
• Appropriately interprets market research data
• Provides clients with strategic insight
• Appropriately utilizes agency strategic tools (e.g. strategic map, SSO, CWP)
• Analyzes and extracts pertinent findings/issues from all available marketing data
• Understands the objectives and outcomes of common market research methodologies
• Supervises development of in-depth competitive analyses
• Knows market trends and emerging new drugs in the category

Brand Championing

• Ensure that all agency efforts and creative campaigns are in the best interest of building the brand
• Thoroughly understands the brand positioning and the long‑term brand vision
• Challenges strategies, client direction, market research results, programs or ideas that are not aligned with the brand positioning or long‑term vision
• Ensures all strategies, creative, and tactics developed support the brand positioning
• Continually seeks brand building opportunities/ways to overcome obstacles
• Demonstrates passion for the brand and commitment to maximizing its success
• Celebrates brand achievements with the team

Creative/Branding

• Leads creative and account teams in the development of breakthrough creative
• Ensures high quality agency output, reflective of consistently superior creative product
• Contributes to the development of the creative product/campaign
• Constructively reviews creative to enhance its impact on building the brand
• Recognizes world‑class creative and sells it persuasively
• Ensures client creative comments are properly interpreted (and challenged if necessary)
• Understands the agency brand process and fosters/contributes to brand building among account groups
• Champions the creative product

Client Relations

• Develops and maintains harmonious client relations with all levels of client management as appropriate
• Identifies new ways/solutions to strengthen relationships
• Identifies and resolves client conflicts quickly and efficiently
• Continuously networks with clients and potential clients
• Provides proactive written recommendations to client a regular basis
• Effectively represents agency POV to clients
• Ensures client is kept up‑to‑date on competitive activity
• Identifies and cultivates new business opportunities for agency and its divisions

Management/Leadership

• Supervises the management of each account
• Understands client forecast/budget issues
• Is a mentor to the individuals in the account group
• Identifies and helps resolve people/departmental conflicts with practical solutions
• Identifies and proposes developmental plans for account team members
• Keeps management informed of client activity/issues/opportunities
• Promotes and contributes to agency culture and environment

Financial Acumen

• Provides accurate and realistic forecasts for the group
• Routinely monitors financial performance of accounts to maximize income generation
• Understands income sources and client compensation structures for group
• Assists with fee negotiations and ensures routine monitoring for accuracy and adjustments
• Review contracts/billing structure periodically to update or revise as needed
• Ensures financial control of all client work (estimates, jobs, fees, billing) throughout group

Fundamentals

• Continually maintains/strengthens understanding of brands and businesses
• Strong industry knowledge and advertising acumen
• Generates results through effective written and oral communications
• Good Supervisory skills
• Excellent interpersonal and listening skills
• Exercises good judgment
• Manages time effectively
• Demonstrates solid, professional work ethic
• Plays an active role in agency recruitment
• Demonstrates passion for the brand and creative product