Global Social Media & Public Affairs Lead

Google; San Francisco (CA); On-site; USD 171,000 - 247,000; Full time

Benefits offered by this job

Bonus target 20%

Equity

Benefits

Job summary

Google is seeking a Social Media Manager to lead hyperlocal data center campaigns across the U.S., partnering with an agency of record and internal teams to define strategy, approvals, and content production.

You will ensure messaging reflects Google's data center narratives of community impact, responsible operation, and local economic opportunity, while tracking KPIs and delivering results.

Qualifications

• Bachelor's degree or equivalent practical experience.
• 10 years of experience in communications, public relations, or public affairs, with a focus on social media.
• Experience working on political campaigns and other large company initiatives that require cross-functional collaboration.
• Effective team player who can meet project deadlines with exceptional attention to detail.
• Ability to think strategically and develop creative comms strategies that drive results.
• Ability to quickly learn about various areas of public policy and the energy industry.
• Strong project management skills, with the ability to manage multiple projects simultaneously and meet tight deadlines.
• Excellent written and verbal communication skills, with the ability to craft compelling social media messaging and build relationships with key stakeholders.

Responsibilities

• Develop and execute a targeted social media strategy tailored to hyperlocal audiences in U.S. markets across various social media platforms, working closely with our agency of record and Google’s community development managers (CDMs).
• Manage the external social media firm to deliver on landscape monitoring, audits, paid social campaigns, and community communications across channels.
• Review and approve copy, visual assets, and engagement strategies to ensure high quality and brand consistency.
• Ensure all social media activations rigorously align with Google’s narratives around innovation, affordability, environmental protection, and community benefits.
• Establish KPIs and sentiment metrics with the agency, using real-time data to optimize social strategies and report insights to leadership.

Skills

Public relations

Social media

Communications

Public affairs

Education

Bachelor's degree or equivalent practical experience

Job description

Google is seeking a Social Media Manager to lead hyperlocal data center campaigns across the U.S., partnering with an agency of record and internal teams to define strategy, approvals, and content production.

You will ensure messaging reflects Google's data center narratives of community impact, responsible operation, and local economic opportunity, while tracking KPIs and delivering results.