Global Social Media & Community Lead

techsoup.org; United States; Remote; USD 60,000 - 72,000; Full time

Job summary

TechSoup is seeking a creative, analytical, and community-driven Social Media Marketing & Community Manager to own TechSoup’s global social presence, paid social performance, and online community ecosystem.

You will lead end-to-end organic social strategy, scale international paid social ad campaigns (LinkedIn and Meta), manage brand engagement across platforms, and nurture nonprofit advocates. Wrike and HubSpot will be used for cross-functional collaboration and measurement.

Qualifications

• Experience managing organic social media, paid social advertising, and online communities (3–5 years, B2B SaaS, tech marketplaces, or nonprofit sector preferred).
• Proven ability to manage editorial calendars and campaigns in Wrike (or equivalent).
• Practical experience with HubSpot for marketing campaigns, lead capture, and CRM integration.
• Hands-on proficiency with LinkedIn Campaign Manager and Meta Ads Manager for paid campaigns.
• Experience growing audience engagement and activating brand advocates in online communities.
• Excellent written English and ability to create clean visual assets using Canva, Adobe CC, or Figma.
• Strong analytics, attribution tracking, and Google Analytics 4 proficiency.
• Detail-oriented, autonomous, and comfortable coordinating with a fully remote team across time zones.

Responsibilities

• Develop and execute TechSoup’s multinational and multi-channel social media strategy across LinkedIn, Facebook, and other channels.
• Own editorial calendar in Sprinklr and coordinate multimedia creative for campaigns, launches, and events.
• Manage recurring LinkedIn newsletter and thought leadership series to grow subscribers and engagement.
• Plan, launch, test, and optimize multinational paid campaigns in LinkedIn Campaign Manager and Meta Ads Manager.
• Collaborate on UTM tracking, pixel management, and audience targeting frameworks.
• Monitor daily discussions and respond to maintain high community trust across channels.
• Engage external communities, nonprofit forums, and B2B groups to position TechSoup as a trusted partner.
• Operate Wrike for end-to-end campaign workflows and HubSpot for marketing alignment and reporting.
• Measure and report performance for organic and paid channels; extract insights to inform decisions.

Skills

Social media strategy

Paid social advertising

Community building

Copywriting

Analytics

Project management

Remote collaboration

Tools

Wrike

HubSpot

LinkedIn Campaign Manager

Meta Ads Manager

Google Analytics 4

UTM tagging

Canva

Adobe Creative Cloud

Figma

Job description

TechSoup is seeking a creative, analytical, and community-driven Social Media Marketing & Community Manager to own TechSoup’s global social presence, paid social performance, and online community ecosystem.

You will lead end-to-end organic social strategy, scale international paid social ad campaigns (LinkedIn and Meta), manage brand engagement across platforms, and nurture nonprofit advocates. Wrike and HubSpot will be used for cross-functional collaboration and measurement.