Global Social Insights Analyst – Trend-Driven & Data-Led

We Are Social; Miami (FL); On-site; USD 60,000 - 75,000; Full time

Job summary

We Are Social in Miami seeks a data-driven Analyst to translate social metrics into actionable insights. You will monitor trends across platforms, inform strategic recommendations, and help guide clients with data-backed decisions.

The role emphasizes collaboration with cross-functional teams, developing measurement frameworks, and using AI-enabled analysis to enhance campaigns. A passion for social media and strong storytelling with data will help you identify opportunities for brands.

Qualifications

• Bachelor's degree or equivalent in marketing, communications, statistics, or related field.
• Up to 3 years of experience in social media analytics.
• Strong proficiency with Brandwatch, Sprinklr, Hootsuite, GA.
• Ability to translate data into actionable insights and present findings clearly.

Responsibilities

• Monitor and analyze social media performance to identify trends and optimization opportunities.
• Develop and implement measurement frameworks with defined KPIs and success metrics.
• Incorporate AI to support data analysis, research, and insights mining.
• Create insightful reports and presentations to communicate performance to clients.
• Stay updated on social media trends, algorithms, and best practices.
• Collaborate with cross-functional teams to integrate insights into marketing strategies.
• Interpret complex data sets to inform business decisions.
• Identify patterns and generate actionable insights for campaigns.
• Create detailed reports and visualizations communicating key findings to stakeholders.

Skills

Analytical thinking

Communication skills

Data analytics

Performance metrics

Education

Bachelor's degree in Marketing, Communications, Statistics, or related field

Tools

Brandwatch

Sprinklr

Hootsuite

Google Analytics

Job description

We Are Social in Miami seeks a data-driven Analyst to translate social metrics into actionable insights. You will monitor trends across platforms, inform strategic recommendations, and help guide clients with data-backed decisions.

The role emphasizes collaboration with cross-functional teams, developing measurement frameworks, and using AI-enabled analysis to enhance campaigns. A passion for social media and strong storytelling with data will help you identify opportunities for brands.