Global Services Product Marketing Leader (Remote)

F5 Networks, Inc.

United States

Híbrido

USD 180.000 - 271.000

Jornada completa

14 días+

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Descripción de la vacante

F5 Networks, Inc. is seeking a Principal Product Marketing Manager for Global Services to own the end-to-end services go-to-market.

You will articulate value of Professional Services, Education, Support, and Managed services and align them with the ADSP platform to drive bookings and customer outcomes. The ideal candidate has 10+ years in B2B enterprise technology marketing, with hands-on service marketing experience, exceptional storytelling, and the ability to influence leaders across a

Formación

Bachelor's degree in marketing, business, computer science, communications, or a related field.
MBA preferred.
10+ years of B2B enterprise technology marketing experience, including 6+ years in product marketing, with significant experience marketing services, support, customer experience, or managed services.
Proven track record building or scaling a product marketing function or new go-to-market motion from the ground up, including operating model, processes, and success metrics.

Responsabilidades

Establish the Global Services product marketing function, including its operating model, annual planning cadence, launch process, and the KPIs (services pipeline, attach, renewals, and adoption) that tie marketing to revenue and customer outcomes.
Develop the overarching Global Services narrative and messaging architecture, and define differentiated value propositions for Professional Services, Customer Support tiers, Education Services and certifications, Managed and SOC Services, and Subscription Services.
Partner with Global Services leadership, Finance, and Pricing to shape service packaging, tiering, bundles, and pricing strategy, including offers that pair services with platform and subscription licensing.
Design programs that increase services attach on new platform deals and drive adoption, renewals, support tier upgrades, and expansion across the customer lifecycle, including migration, modernization, and AI-driven use cases.
Ensure services are integrated into F5 product and platform launches so every new capability has a clear path to deploy, operate, and optimize, and lead go-to-market for new and evolving service offerings.
Run market, competitive, voice-of-customer, and win-loss research to inform services portfolio strategy.
Build services sales and partner enablement, including playbooks, pitch decks, battlecards, ROI tools, and customer outcome stories with quantified proof points, for direct sales, services sales, customer success, and channel partners.
Partner with demand generation, digital, and field marketing on campaigns that generate services pipeline, and represent F5 Global Services with analysts, at industry events, and in executive content (e.g., event keynotes).