Global Senior Upstream Marketing Lead, Image Guided Therapy

Philips; Plymouth (MN); On-site; USD 131,000 - 223,000; Full time

Benefits offered by this job

Generous PTO

401k with match

HSA with company contribution

Stock purchase plan

Education reimbursement

Job summary

Philips is seeking a Senior Manager, Upstream Marketing for Image Guided Therapy Devices, based in Plymouth, MN or San Diego, CA. You will lead global upstream marketing, translating insights into platform roadmaps and differentiated solutions to improve care quality and efficiency for vascular patients.

You will collaborate with Innovation, R&D, clinical, regulatory, manufacturing, and regional marketing teams to shape product direction, build business cases, and test strategic assumptions with

Qualifications

• Translate customer, market, competitive, and technology insights into clear product strategies, roadmaps, value propositions, and evidence plans.
• Navigate complexity across hardware, software, AI, and multiple modalities; catheterization lab or surgical environments preferred.
• Strategic, analytical, collaborative leader who communicates clearly and influences across global and regional teams.

Responsibilities

• Own the upstream strategy for core platforms and define target segments, unmet needs, value propositions, roadmaps, and performance priorities.
• Lead platform development from concept through development; build business cases and align with cross-functional teams to guide decisions.
• Build relationships with key opinion leaders and customers to test assumptions and strengthen platform differentiation.

Skills

Upstream marketing leadership

Market strategy development

Cross-functional leadership

Strategic thinking

Analytical thinking

Education

Bachelor’s degree in business/marketing/engineering/life sciences

MBA or advanced technical degree

Job description

Philips is seeking a Senior Manager, Upstream Marketing for Image Guided Therapy Devices, based in Plymouth, MN or San Diego, CA. You will lead global upstream marketing, translating insights into platform roadmaps and differentiated solutions to improve care quality and efficiency for vascular patients.

You will collaborate with Innovation, R&D, clinical, regulatory, manufacturing, and regional marketing teams to shape product direction, build business cases, and test strategic assumptions with