Global Product Marketing Manager - GTM & Growth

Meta; Atlanta (GA); Presencial; USD 160.000 - 224.000; Jornada completa

Descripción de la vacante

Meta is seeking an experienced Product Marketing Manager to drive market requirements and go-to-market plans for advertiser-facing products across Facebook, Instagram, WhatsApp, Threads, and Reality Labs.

You will own GTM strategy, lead cross-functional initiatives, and collaborate with product, engineering, and marketing teams to grow adoption and impact in a fast-paced environment. The role emphasizes analytics, strategic storytelling, and partnering with sales to enable global rollouts.

Formación

• 10+ years in technology, marketing, product management or consulting
• Experience leading cross-functional teams through influence
• Analytical, data-driven decision maker
• Strong prioritization, multitasking in a dynamic workplace
• Effective communication with technical and business stakeholders
• Bachelor's degree in Business/Marketing or related field

Responsabilidades

• Lead market assessment, quantitative analysis, and gather qualitative feedback
• Prioritize advertiser needs for product, engineering, and design
• Drive cross-functional projects for advertiser solutions
• Own go-to-market strategy and cross-functional messaging
• Drive GTM activations across sales and partnerships
• Partner with brand and integrated marketing on campaigns

Conocimientos

Cross-functional collaboration

Analytical thinking

Data-driven decisions

Communication skills

Prioritization

Educación

Bachelor's degree in Business/Marketing or related

MBA or other advanced degree

Descripción del empleo

Meta is seeking an experienced Product Marketing Manager to drive market requirements and go-to-market plans for advertiser-facing products across Facebook, Instagram, WhatsApp, Threads, and Reality Labs.

You will own GTM strategy, lead cross-functional initiatives, and collaborate with product, engineering, and marketing teams to grow adoption and impact in a fast-paced environment. The role emphasizes analytics, strategic storytelling, and partnering with sales to enable global rollouts.