Global Product Marketing Director: Growth & Impact

Audible; Newark (NJ); Presencial; USD 180.000 - 240.000; Jornada completa

Descripción de la vacante

Audible is seeking a Director, Global Product Marketing to shape the future of our products by translating customer needs into customer-centric strategies that guide technology, content, and marketing investments worldwide.

You will craft go-to-market plans for innovations across our consumer business, accelerating growth of membership and lifetime value, while partnering with product, analytics, and content teams to unlock new features and packaging that delight listeners.

Formación

• 8+ years of professional non‑internship marketing experience.
• Bachelor’s degree in Business, Economics, Marketing or a related field.
• Experience defining and executing end-to-end product marketing strategies, including positioning, messaging, and market launch plans for customer-centric products or features.
• Experience building, executing, and scaling cross-functional marketing programs across multiple teams or stakeholders.
• Experience using data and metrics to measure marketing impact, optimize campaigns, and inform strategic decisions.
• Experience developing customer insights, competitive analysis, and messaging strategies that drive product adoption and engagement.
• Experience presenting marketing strategies, metrics, and business recommendations to senior leadership.

Responsabilidades

• Develop and lead data-driven, global GTM strategies for consumer product launches—defining positioning, messaging, targeting, success metrics and regional adaptation
• Continuously improve the value of membership by partnering with Product, Analytics and Content teams on new products, features, benefits and packaging
• Drive customer awareness, adoption, and engagement via compelling product stories in partnership with channel and surface marketers, country managers, and the corporate communications team
• Work in lockstep with our research team to uncover key customer insights and validate hypotheses; champion customer needs into winning marketing, product, and content investments; analyze post-launch performance and recommend enhancements on the path to product-market fit
• Communicate high-priority marketing strategies and plans to cross-functional senior leadership

Conocimientos

Marketing experience

Product marketing

Cross-functional programs

Data-driven metrics

Customer insights

Executive presentations

Educación

Bachelor’s degree in Business, Economics, Marketing or related field

Descripción del empleo

Audible is seeking a Director, Global Product Marketing to shape the future of our products by translating customer needs into customer-centric strategies that guide technology, content, and marketing investments worldwide.

You will craft go-to-market plans for innovations across our consumer business, accelerating growth of membership and lifetime value, while partnering with product, analytics, and content teams to unlock new features and packaging that delight listeners.