Global Paid Media Strategy Lead

Vested; New York (NY); Remote; USD 95,000 - 105,000; Full time

Benefits offered by this job

Medical & Dental & Vision

401K Profit Sharing

Annual Performance Bonus

Unlimited PTO

12 paid holidays (Vested Rested)

Tech Package & Monthly Reimbursement

Job summary

Vested is seeking a Senior Paid Media Strategist to own paid media strategy, execution, and performance reporting for a portfolio of accounts. You will translate client goals into media plans, brief execution teams, and report results in business terms.

Externally you will lead discussions with CMOs and marketing directors; internally you will guide account leads, creative, PR, and MarTech peers. This consulting role includes potential for direct reports as the practice grows.

Qualifications

• 6+ years in paid media with senior agency experience.
• Experience across US, EMEA and LatAm markets.
• Strong consulting & presentation skills; data-driven decisions.

Responsibilities

• Lead paid media strategy and plans for global accounts.
• Communicate insights and recommendations to clients and teams.
• Direct, coach, and grow paid media staff as needed.
• Coordinate across channels, platforms, and markets.

Skills

Paid media strategy

Client consulting

Team leadership

Data storytelling

Budget management

Measurement & reporting

Global campaigns

Cross-time-zone coordination

Tools

GA4

Google Tag Manager

Looker Studio

NinjaCat

Funnel.io

DV360

The Trade Desk

StackAdapt

Reddit Ads

Job description

Vested is seeking a Senior Paid Media Strategist to own paid media strategy, execution, and performance reporting for a portfolio of accounts. You will translate client goals into media plans, brief execution teams, and report results in business terms.

Externally you will lead discussions with CMOs and marketing directors; internally you will guide account leads, creative, PR, and MarTech peers. This consulting role includes potential for direct reports as the practice grows.