Global Oncology Content Design & Delivery Director

GSK; Durham (NC); Hybrid; USD 187,000 - 312,000; Full time

Job summary

GSK in the United States is seeking a Director, Global Content Design and Delivery, Oncology to chair GIMCT, drive IMCP development, and ensure compliant, evidence-based medical communications for healthcare professionals and patients.

The role leads asset deliverables across SCP, narratives, content and channel plans, and congress tactics, partnering with medical leaders and GMT. Hybrid work arrangement with on-site days discussed during hiring.

Qualifications

• Advanced degree in science, medicine, pharmacy, communications or a related field.
• 7+ years of related experience in scientific communications, medical content design and delivery, or a related field within the pharmaceutical or healthcare industry.
• Experience in leading cross-functional teams and driving strategic communication plans.
• Mastery developing and executing innovative communication tools, including digital and social media strategies.
• Project management expertise with multiple projects simultaneously, meeting deadlines.
• Experience in developing and delivering medical training materials.
• Proficiency in digital content creation and management tools with solid technical capabilities in Excel, PowerPoint, and Team sites
• Interpreting, analyzing, organizing, and presenting complex data to a broad range of audiences required.

Responsibilities

• Chair the Global Integrated Medical Communication Teams (GIMCT) for assigned assets/therapeutic areas to drive the development of Integrated Medical Communication Plans (IMCP), inclusive of content, channel, and congress plans/tactics.
• Drive key asset deliverables including the Scientific Communication Platform (SCP), Scientific Narratives, Content and Channel plans, Congress Plans and all associated tactics.
• Serve as a key partner to therapeutic area medical leaders, global publications, R&D, Global Medical Team (GMT), and priority markets and regions.
• Collaborate with internal stakeholders on the development and execution of innovative tools for internal and external communication, including digital/social medical delivery.
• Drive timely execution of all deliverables within the IMCPs for assigned assets, ensuring they are scientifically accurate, evidence-based, and comply with relevant regulations, industry guidelines, and ethical standards.
• Accountable for aligning with key stakeholders and for the input of the IMCP framework and related engagement planning elements within the asset annual business planning process.
• Lead annual scope of work development with procurement for IMCP deliverables with agencies of record, and provide continuous oversight and feedback to drive effective collaboration and partnership.
• Ensure content development follows all relevant codes and system requirements (e.g. ABPI code of practice, GSK Code, and use of Content Lab), particularly with respect to the delivery of promotional versus non-promotional information.
• Participate in initiatives on Gen AI platforms being leveraged for content creation and personalization/adaptation to ensure broader scalability and use
• Gather and share best practices across Global to ensure consistency, high standards, and excellence are maintained across the organization.
• Stay updated on advancements in scientific communications to ensure content approaches evolve with the external landscape.

Skills

Cross-functional leadership

Digital content tools

Project management

Medical training materials

Data analysis

Education

Advanced degree in science/medicine/pharmacy/communications

Postgraduate degree (PhD or PharmD)

Oncology experience

Tools

Excel

PowerPoint

Team sites

Job description

GSK in the United States is seeking a Director, Global Content Design and Delivery, Oncology to chair GIMCT, drive IMCP development, and ensure compliant, evidence-based medical communications for healthcare professionals and patients.

The role leads asset deliverables across SCP, narratives, content and channel plans, and congress tactics, partnering with medical leaders and GMT. Hybrid work arrangement with on-site days discussed during hiring.