Global Marketing Intelligence Manager: Forecasting & Insights

Doist; United States; Hybrid; USD 108,850 - 175,000; Full time

Job summary

The Knot Worldwide is seeking a Senior Manager, Marketing Intelligence to shape forecasting, performance reporting, and strategic insights across our U.S. and international markets.

You will partner with Marketing, FP&A, Product, Data, and Executive Leadership to deliver decision-ready analyses that drive outcomes. You will own centralized forecasting and performance insights, influence $40M+ in media spend decisions, and support board-ready materials with rigorous narratives in a fast-moving

Qualifications

• 6–8 years of experience in marketing analytics, forecasting, strategy, business intelligence, FP&A partnership, or a related field.
• Deep expertise in acquisition performance measurement across channels such as Paid Media, SEO, CRM, and App growth.
• Ability to synthesize complex, cross-functional inputs into clear, decision-ready insights and executive-level narratives.
• Proactive in identifying risks, data integrity issues, and performance shifts, with a business-first mindset.

Responsibilities

• Own global marketing forecasting and performance intelligence across key acquisition channels including Paid Media, SEO, CRM, ASO, Social, and Consumer performance.
• Serve as the centralized partner to FP&A for marketing investment planning, influencing $40M+ in global media spend allocation decisions across U.S. and international markets.
• Develop executive-ready performance narratives and top-of-funnel insights for monthly Executive Business Reviews (MBRs).
• Proactively identify risks and opportunities in marketplace performance, leading cross-functional deep dives into metric shifts and quantifying business impact.
• Build scenario planning frameworks and alternative outlooks to pressure-test assumptions and guide course-correction.
• Monitor competitive dynamics and emerging acquisition trends, translating insights into actionable recommendations for strategy and investment prioritization.
• Inform marketing attribution and measurement plans in partnership with Data and FP&A teams to ensure rigorous evaluation.
• Support Board-level and executive-facing materials with high rigor, discretion, and clarity.

Skills

Marketing analytics

Forecasting

Strategy

Business intelligence

FP&A partnership

Cross-functional leadership

Job description

The Knot Worldwide is seeking a Senior Manager, Marketing Intelligence to shape forecasting, performance reporting, and strategic insights across our U.S. and international markets.

You will partner with Marketing, FP&A, Product, Data, and Executive Leadership to deliver decision-ready analyses that drive outcomes. You will own centralized forecasting and performance insights, influence $40M+ in media spend decisions, and support board-ready materials with rigorous narratives in a fast-moving