Global Marketing Analytics & Strategy Lead

HP; Houston (TX); On-site; USD 131,000 - 205,000; Full time

Benefits offered by this job

Health insurance

Dental insurance

Vision insurance

Disability insurance

Employee assistance program

Flexible spending account

Life insurance

Parental leave

Job summary

HP Solutions is seeking an experienced Senior Marketing Data Analyst to turn complex marketing performance data into clear, actionable business insights. You will partner with HP Solutions marketing leaders, develop deep understanding of data, dashboards, and reporting flows, and translate findings into recommendations that improve marketing effectiveness and business outcomes.

The role requires strong analytical skills, business curiosity, and clear communication.

Qualifications

• Bachelor’s degree in business analytics, marketing, economics, statistics, engineering, finance, or related field.
• Typically 10+ years of experience in data analytics, marketing analytics, BI, or related field.
• Experience analyzing marketing or commercial performance data and translating findings into business recommendations.

Responsibilities

• Analyze marketing performance across audiences, campaigns, programs, markets, channels, and stages of the customer journey.
• Translate data into clear insights, implications, and recommendations for marketing leaders and partners.
• Identify performance trends, gaps, and opportunities informing strategy, investments, and execution.
• Develop executive-ready performance narratives linking marketing activity to outcomes.

Skills

Excel

Data visualization

Power BI

SQL

Python

Education

Bachelor’s degree in business analytics or related field

Tools

Power BI

SQL

Python

Job description

HP Solutions is seeking an experienced Senior Marketing Data Analyst to turn complex marketing performance data into clear, actionable business insights. You will partner with HP Solutions marketing leaders, develop deep understanding of data, dashboards, and reporting flows, and translate findings into recommendations that improve marketing effectiveness and business outcomes.

The role requires strong analytical skills, business curiosity, and clear communication.